-The latex backing keeps the rug in place when the child runs/plays on it.
"We started with soft materials and details on the themes of fashion, music and technology and then found fun details that we enlarged into unexpected patterns. We each worked with different parts of the collection, but we worked the same way. We started with something basic and then twisted it slightly to give it a little attitude. Some of the patterns are a bit edgy and unusual, but it's a wonderful contrast to the soft, cozy materials. It's a collection that's both a little cuddly and a little trendy."
The latex backing keeps the rug in place when the child runs/plays on it. http://www.ikea.com/us/en/images/products/vannerna-dragkedja-rug-low-pile__0136353_PE293784_S4.JPGVÄNNERNA DRAGKEDJA Rug, low pile, lilachttp://www.ikea.com/us/en/catalog/products/00225679/002.256.79IKEA$19.99