Our commitment to customer privacy
Every day, we make day-to-day life better for the many people, not only with our products and collections, but also with our services. Sometimes we have to collect information to do this. We do not just collect information for the sake of it. After all, this is your privacy we are talking about and we believe that we should be completely transparent about related to it.
What do we do at IKEA?
- We collect your data so that you have the best possible shopping experience at IKEA, taking into consideration your specific preferences, while always being completely transparent.
- We are transparent and honest about the data we collect about you and why we collect it.
- We want to offer you the best possible IKEA experience, so we are always looking for ways to surprise you. To do this, we want to get to know you better and adapt to your preferences and personal situation. The marketing content we send you will be tailored to the information we have on the purchases you have made, the information you have provided us and the pages you have visited on the IKEA website. When we use your personal information to get a bigger picture of you, we do so in accordance with the law and, when necessary, we will ask for your permission to do so.
- We fully understand that your data belongs to you. You can therefore let us know at any time if you no longer wish to authorise us to process this data.
- From the moment we plan to deploy a new IT tool or launch a new project, we review the implications this will have on security and privacy right from the get-go. We do all of this to ensure that only the necessary and essential data is collected and that all necessary guarantees are fulfilled.
- We tend to the data modification or deletion requests that we receive through an electronic form for managing your rights, which can be accessed through the IKEA Privacy Policy.
- We guarantee your security and process your data in accordance with European law.
You are always welcome to contact our Data Protection Officer at IKEA if you would like to ask us any questions on this matter, by emailing [email protected].
Our commitment to security
At IKEA, we strive to make sure that your personal data is protected when it is sent outside the IKEA Group and we ensure that these companies respect confidentiality and that they have the appropriate mechanisms in place to protect it. All of these companies are obligated to ensure that information is processed in accordance with data privacy laws and regulations.
Our commitment to you
IKEA Spain is bound to the Code of Conduct on Data Protection, which is accredited by the Spanish Data Protection Agency. This means that we are subject to its system for processing claims when they are related to data protection and advertising. You can find more information on the website www.autocontrol.es.
In addition, we are part of the Digital Pact for the Protection of People, which was launched by the Spanish Data Protection Agency. It shows the commitment IKEA has towards privacy in digital media, in areas such as remote working and cyberbullying, as well as in innovation and the ethical use of artificial intelligence to avoid discrimination in the use of algorithms. It also promotes promptly taking down violent and sexual content from the internet through the Spanish Data Protection Agency's Priority Channel https://www.aepd.es/canalprioritario/.
