IKEA Australia commits $125 million to reduce prices on over 3,000 items

26 March 2024: IKEA Australia is today announcing a new round of price reductions on 700+ items – enabling customers to save up to 20% on a range of products from furniture to lighting, textiles, storage and more this year.

Acknowledging the tough times Australians are living in, IKEA is working to increase the affordability of as many home furnishing items as possible in its product range – already dropping the prices of over 2,500 items in the past 12 months.  

Together with the new reductions, this makes a total commitment of $125 million in price reductions on over 3,000 items.

The recent IKEA Life at Home Report notes that 43% of Australians say their household finances and disposable income are a top concern, while 38% are concerned for the current state of the economy in the country.

“We know how tough Australians are doing, the cost of living and affordability is more important than ever as many Australians face rising costs and increased inflation,” said Ainslie Woodham, IKEA Australia Selling Manager.

“Like most businesses, IKEA has not been immune to rising costs from supply chain and operations – however, as a business we’ve made a commitment to not pass these costs on where possible.”

With supply chain costs stabilising and other operational efficiency gains, IKEA is focused on reinvesting these savings to reduce the prices of the most iconic, in-demand and lowest priced products across the range to increase its affordability for customers at a time where its most needed.

Creating a better everyday life and securing the lowest prices has been a pillar of the IKEA brand’s Democratic Design philosophy for the past 80 years.

The new price drops launching on 26 March include:

• The IVAR series such as the IVAR shelf 89x50x179 pine - was $220 now $165
• The KALLAX shelving units are further reduced – for example, the KALLAX 77x77 white was $69 now $49
• The BRIMNES series such as the BRIMNES bookcase 60x190 white – was $199 now $149
• The HEMNES range of beds, bathroom and chest of drawers, such as the HEMNES chest of 3 drawers in white stain – was $349 now $299
• The LOHALS range of rugs, such as the LOHALS rug flatwoven 200x300 natural – was $199 now $169
• The PAX wardrobe system including KOMPLEMENT organisers and fronts, such as the PAX wardrobe 17x58x201 in white – was $1000 now $780