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Questions or complaints about our privacy policy

Improving daily life

We strive to improve the daily lives of as many people as possible every day. We do this with our collections, but also with our services. In some cases, we require information that we collect when you visit us in one of our stores, online or via the IKEA app. We don't just do this without asking your permission or for no reason. We'd like to explain to you below what information we collect, why we do so and how long we keep your information. After all, it's all about your privacy, and we don't want any ambiguity about something as important as that.

Our privacy policy is based on a number of principles that are in line with IKEA values:

  • We only collect data with an intended purpose in mind.
  • We are open and honest about the data we collect.
  • We keep all data in a safe place. 
  • We collect information only in an ethical and legally responsible manner.
  • We respect the fact that data belongs to a person. 


Do you have any questions or complaints?
Do you have any questions about your data, the way in which we handle it or about this privacy statement? If so, you can contact customer service, or if you wish, our Data Privacy Leader by sending a letter to:

Attn.: Data Privacy Leader
Customer Service Centre
Sontweg 9
9723 AT Groningen, The Netherlands

If you have any complaints, for example, about the way in which we use your data or how we respond to your privacy-related questions, you can submit a complaint to the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).


Changing or deleting your data

If you would like to know what information we hold about you, you can ask us. If certain information is incorrect, we can change it for you. You can also change the details of your IKEA Family account or your online IKEA profile at any time.

You can also ask us to delete your data and to stop using it.

If you have previously given your consent, you can revoke it at any time. However, we are allowed (if necessary) to keep the data for which you have already given your permission. In a number of cases, you can also indicate that you would like to “limit” your data. We will then ensure that your data is not used without your permission.

You can obtain some data from us in a customary format. This applies to electronic data that you yourself have passed on to us, data that you have created with us and data that we have used for an agreement that we have entered into with you or for which you have given your consent.

In some cases, we may refuse your request. For example, if you ask us to delete your data, but we need it for tax reasons or as evidence in the event of complaints. If this is the case, we will let you know as soon as possible.


Can this privacy policy be amended?

Yes, this privacy policy can be amended. This privacy policy is dated 9 February 2018. We advise you to consult the privacy policy regularly. We will inform you about important changes separately.

IKEA B.V., located at Laan van Decima 1, 2031 CX Haarlem, is responsible for the processing of your personal data.

The IKEA Concept Centre is located in Delft. This is where new concepts and ideas are tried out. The Concept Centre is owned by Inter IKEA Systems B.V. Where necessary, we exchange data with Inter IKEA System B.V. In some cases, the IKEA Concept Centre also collects personal data itself. This is stated in this privacy policy. Those parts of this privacy policy also apply to the processing of data by Inter IKEA Systems B.V.

You can use the following contact details to contact Inter IKEA Systems B.V. regarding your data:

Inter IKEA Systems B.V. – IKEA Concept Centre in Delft
Attn.: Data Privacy Leader
Olof Palmestraat 1
2616 LN Delft, The Netherlands

Questions or complaints IKEA
Questions or complaints IKEA