The beauty is in the uniqueness - this rug is handwoven making it one of a kind.
The combination of different weaves and textures give the rug a lively character.
The rug is made of wool so it’s naturally soil-repellent and very durable.
The rug is handwoven by skilled craftspeople and adds a personal touch to your room.
A perfect companion for all types of flooring, even those with underfloor heating.
This rug fits with a 2-3 seat sofa, but can also fit other size sofas depending on how you place it.
By using a renewable material like wool in this product, we avoid using fossil or finite materials.
We want to have a positive impact on the planet. That is why by 2030, we want all materials in our products to be recycled or renewable, and sourced in responsible ways.
We want all wool in IKEA products to comply with the Responsible Wool Standard by 2025, with strict demands on animal welfare, land management and traceability.
Measurements and packaging
Length: 240 cm
Width: 170 cm
Area: 4.08 m²
Surface density: 2630 g/m²
BRÖNDENRug, low pileArticle Number104.805.51
Length: 174 cm
Weight: 12.23 kg
Diameter: 19 cm
SustainabilityPeople and planet
People and communities
This unique piece is a celebration of traditional handicraft blended with contemporary aesthetic. Artisans have given life to the ideas of our IKEA designers using skills passed on through generations. The result is this one-of-a-kind product that bridges ancient techniques with the expressions and lifestyles of today.
Our take on wool
Wool is a natural, durable and renewable material. It is naturally stain resistant and flame retardant - and it is a great insulator. The many benefits make wool an attractive material choice in IKEA products like rugs, upholstered furniture and wadding in mattresses.
There are also environmental benefits to consider. Wool has a smaller carbon footprint than many other textile fibres. This is partly because sheep can be raised on non-arable lands and rough terrains. Further, wool is biodegradable and takes relatively short time to break down.
IKEA has a long-term direction to move away from virgin fossil based materials towards more natural and sustainable materials. Wool is a good example of a sustainable material when sourced from farms where sheep are treated with respect and the land they graze on is managed responsibly.
On the road to responsible sourcing
Upholding animal rights is important to IKEA, so when suppliers sign on to work with us, they must follow our requirements on animal welfare as stated in our code of conduct.
Further, we are committed to transforming our conventional wool supply chain to 100% Responsibly Sourced Wool by the end of 2025. Meaning all our wool will come from farms certified from animal welfare and land management perspectives and be fully traceable to farm-level.
IKEA has started to work with farms in New Zealand who are Responsible Wool Standard (RWS) certified. The RWS is an independent, voluntary standard, which means that companies and producers can choose to become certified. Certifications like this is one way of securing that sheep are treated with respect and also ensuring that best practices are used in regards to the management and protection of the land.
With the competence gained in New Zealand - a well-structured country with long standing traditions of sheep farming, we can take our learnings to other wool producing countries.
Traceable from product to farm level
Being able to trace the wool used in our range back to its origin is key to ensure responsible sourcing and respectable animal welfare for the sheep. Within IKEA, we work to secure the chain of custody by using certified farms as our raw material suppliers. That way the wool we work with is traceable, from final product to the farms. Certified farms are audited annually by an independent certification body, ensuring that demands and standards are being met.
Pulling together for animal welfare
It takes time to build up the right strategic partners across the global supply chain to make an impactful difference. By committing to transforming all our wool to 100% responsibly sourced wool, and telling the process of our journey, we intend to demonstrate how this change can be achieved, raise awareness for responsible wool sourcing and increase the demand.
What is wool?
Wool is a practical natural material that usually comes from sheep. The raw wool is washed and then spun into yarn. Wool rugs have many advantages. They're soft, warm and comfortable to walk on, and they're also very hardwearing. They're stain-resistant too, because wool has it own natural oil. This means that dirt stays on the surface and doesn't penetrate into the rug. All wool rugs shed - some more, some less - vacuum them regularly to prevent the loose fibres from scattering.