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Serenades of red

My personal style is one that is recognisable. I like visible makeup that’s memorable. Showing your style is a huge part of the life of an artist. It’s not just music. It’s how you dress and what you show that all plays into how you communicate.

Coming from Bologna, a small town in Italy, means everything. I am only 20, so I still live with my parents while studying. The special thing about Bologna is that it has a place where you can go and see the full landscape across the city. It’s breath-taking and helps me understand how small we are in a big world.

Rea standing on stage in a black t-shirt and necklace with a soft red colour as a background that comes from the digital display used on stage during Milan design week 2024 at the IKEA venue.

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Shop the video

Curated by me | Rea

Italian singer, Rea, loves a style that’s eclectic and outside the norm. She is the inspiration for an IKEA Curated by me style board that has bold reds as the centrepiece. We call her curation Serenades of red.

When I move out into my first place, I don’t have many expectations for where I will live. I think that you can organise any place to make it your home.

REASinger, Co-creator

Red is the colour of love and passion

Include something that reminds you of nature—like things that are colourful but are made of wood. Or add a scattering of plants. Allow yourself to have eclectic influences. It helps you to explore things outside of the norm and keeps your decor from being too sterile. Use red for warmth. It’s the colour of love, passion and sunsets.

A round red IKEA rug against an orange background.
A set of IKEA products in red colors against a photo studio with a white background and white floor.
An IKEA chair in the color red against a white floor.
Different IKEA products against a white tiled wall that has details of orange color in it where even the floor is completely orange.
A red Bluetooth speaker hangs against a white and red wall by a red string.