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Groovy blues or snowy white?

I moved into my first apartment six months ago at age 19 to study music. I’m a somewhat of a shy person. So, moving t Milan after growing up in Tuscany has been a bit of a shock. In Italy, Rome is the centre of culture, but Milan is the center of music.

My songs always focus on what’s hidden inside because I allow myself to be fragile as a person. The search for something deeper is reflected in both my music and my style. I never go for flashy and glitzy. Instead, I understand that we are all deeper than one-dimensional people. I am 70% vibrant and 30% shy. I choose clothes that I like even if I find them in the women’s section. And something with a story from a thrift shop always catches my eye attention over something shiny and bright.

Niveo standing on stage in a black shirt and necklace with a blue colour with IKEA products as a background that comes from the digital display used on stage during Milan design week 2024 at the IKEA venue.

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Shop the video

Curated by me | Niveo

Italian singer, Niveo, is the inspiration for an IKEA Curated by me style board of products for a first apartment. His curation is full of deep, rich blues. The colours are a reflection of his songs because he always searches for something deeper. Niveo is young and allows himself to be fragile. So, we call his curation Groovy blues or snowy white.

I wanted my place to look like something I own and not just a place I sleep. I like a home that’s artistic.

NiveoSinger, Co-creator

Exploring artistic expression in blue tones

Pull together things that say something about who you are. Bring objects into your space that are artistic and represent a hidden side of you. Bring blue into your space to add dark tones and depth to any style.

A blue Ikea vase that takes up a large part of the photo against a blue background.
A blue Ikea lamp in profile that is directed diagonally downwards.
A room in the color light blue and black floor with a blue bed, chair, clock and accessories from IKEA.
A person eats food from a blue ikea stool wearing a pink sweater, brown pants and black shoes.
A table outside with plants all around filled with drinks, food and IKEA products.