Privacy statement - IKEA App
Each day we work to improve the daily lives of as many people as possible, not just through our products and collections, but also through our services. In some instances this requires us to obtain information. We don’t gather information just for the sake of it. At the end of the day, this is about your privacy and in our opinion it is something that we need to be absolutely clear about.
IKEA App
If you download one of our IKEA apps (IKEA App, IKEA Catalogue, IKEA Place), it means you have us always on hand. An IKEA app lets you see all our products, save products on your IKEA Shopping List, or just browse for inspiration. With the IKEA app it is also possible to purchase products.
You can indicate whether you wish to receive push notifications for commercial purposes.
When you use the IKEA app, we collect information about how the app is used and can improve it. This is always anonymous, so the data cannot be traced back to a person. In the app you can indicate whether you want to share your data with IKEA. You do this in your account, under "data preferences".
We collect personal data you share with us, like your name, email address, delivery address, phone number, and purchasing activity. When you use a mobile device or tablet to browse and shop, we track how you interact with the app, using data like device information and ID. This helps us do several things, including making the app more useful for you. When you use the app, we ask you to provide us with access to certain information from your device, like location (to know your delivery options) or camera (to scan products with your app). You can manage the app permissions in the app settings.
If you adjust your settings in your profile to allow personalization, you’ll notice a new experience on your inspirational home feed. As you search, browse, and buy new things, the feed will adapt to fit your style. Sharing your data shouldn’t make you uncomfortable. Think of it as a two-way conversation between you and us. The more we get to know you, the more personalized your IKEA experience becomes.
If you create an account, you’ll be able to access and save your favorites across all your devices and save your address for an easier shopping experience. Plus, if you opt in for marketing communications, we can keep you updated with our latest news and offers.
If you decide it’s time to say goodbye for good, you can simply delete your account. All of your account information will be erased, with the exception of data we are required to keep for legal reasons like tax reporting.
If you make a purchase through the IKEA App, your transaction data will be stored in order to be able to process the payment. For tax purposes we are obliged to store the details of every purchase for seven years.
If you pay with a credit card, we can carry out a fraud check depending on the amount of the order. We will then check whether the credit card is (maybe) being used, or could be used, for fraudulent transactions. We do this, among other things on the basis of the country where the credit card was issued and your zip code. If we discover that the credit card is being used, or could be used, for fraudulent transactions, then we will inform you and you will not be able to complete your online order using this credit card, and will have to pay by another method. This data will be stored for 90 days.
To be able to deliver goods to you we of course need your delivery address. We use your e-mail address and telephone number so we can update you on the delivery. We will store this information for one year.
When necessary, we will share this information with external service providers. For example the transport service partner will need your name and address to be able to deliver our products to your home. These external service partners may only use your data in order to provide the relevant services. They may not, therefore, use this data for their own purposes or forward it to others.
We also store data about your purchases so we can answer any questions regarding the warranty or other questions or complaints about the product. We store the data for the duration of the warranty, with a minimum of five years.
We use data to obtain a clear picture of our customers and the way in which they shop online, so that we can improve our online store. We store the data for this analysis for two years.
If you are an IKEA Family member, you can log on to the app and your personal IKEA Family account will be retrieved. You can have your IKEA Family card on your device scanned in the store if you wish to take advantage of the IKEA Family benefits. With the IKEA app, you always have your card with you, so you can easily have it scanned at the checkout. It’s also possible to use your IKEA Family card for online purchases, we than link your purchases history to your IKEA Family profile.
If you use the IKEA Catalogue app or the IKEA Place app, your data will be processed by the IKEA Concept Center in Delft.
Like to know more?
If you would like to learn more about where your data is stored, for example, or who you should contact change that data, then read on.