A better life starts at home
At IKEA, we believe a better life starts at home. Small changes - like comfier bedding, smart organization solutions, products made more sustainably, and even speakers that blend artfully in with your decor - are easy and affordable ways to improve your little world.
♪ [upbeat guitar music] ♪
A bumblebee flies past a small honeycomb planet and out of sight.
♪ [In my book of dreams, that’s where I draw all of my rainbows, and horses that I ride up to the clouds and all my wishes] ♪
A cyclist carrying a blue IKEA FRAKTA bag crests the top of a grassy planet, and multiple different home planets in the sky come into view. A man works on a laptop in the living room as his daughter twirls by, dancing with a stuffed dog as papers go flying.
♪ [If I wish for you and me, on the first star I see, then you will be in my book of dreams] ♪
On another planet, a man is reading furniture assembly instructions from IKEA as a woman installs an IKEA water-saving faucet in their newly renovated bathroom. Their child crawls into an elaborate fort made of the IKEA flatpack cardboard boxes. We see scenes of people living on their own planets; the man working from home earlier now carrying out recycling, children skipping rope, and a woman hanging laundry outdoors. We zoom out to a planet shaped like a birdhouse, as the little bird lands on it.
We cut to a view of Planet Earth at night, under a bright moon.
Text on screen - A better world starts at home.
[Female voice with a Swedish accent reads IKEA logo and text on screen] IKEA. The beautiful possibilities.
How will you make your little world a better place?
The go-to you’ll go to again and again
Reimagine the possibilities of a single reusable bag. The sturdy handles and flat-bottomed design of your favourite IKEA shopping bag is perfect for so much more - from storage and laundry to camping trips and crafts. What will you use your FRAKTA for?
The rest is easy
Unwind in style with a vintage-inspired, handcrafted BERGPALM duvet set, made with sustainable cotton. The perfect start to designing your most relaxing space yet.
A breath of fresh air
Whether you’re a budding interior designer, a loving plant mom or just looking for some cleaner air indoors, our recycled plastic FÖRENLIG plant pots are an easy way to freshen up any space.