Chinese New Year or Spring Festival means good food, beautiful, expressive decorations and long-awaited time with family and friends. It’s very Chinese, traditional and festive. So, is there anything a Swedish home furnishing company can offer to make this time of the year even better?
“We wanted to match this classic Chinese celebration with IKEA home furnishing knowledge”, says Christos Stefanoudakis. Together with his colleague, Miranda Zhang, he has developed a large part of the SOLGLIMTAR collection.
“A collaboration where East meets West, and that makes it possible to celebrate Spring Festival with an IKEA twist”, says Miranda.
Before the Spring Festival, millions of people travel many miles with heavy bags to reunite with their families. The homes are cleaned and decorated to invite happiness and prosperity along with the new year.
“The SOLGLIMTAR collection has something for every part of the celebration. From ornaments that welcome guests at the door, to products that give a festive feeling to the meals and the time together”, tells Miranda.
“Many of the products can be bought as flat packages. It makes them easier to bring home or fit in your bag if you are travelling.”
The product patterns are based on traditional Chinese imagery.
“They reflect wishes for the coming year. All meanings may not be obvious at first glance but are gradually revealed. By using Chinese symbols in unexpected ways, we want to add extra playfulness to the celebration,” says Christos.
“Many of the products are designed to be used all year round. It gives them a longer life and you can match the collection with things you already have at home. A fresh start that lasts all year”, finishes Miranda.