It wasn’t only the children who put their hands into the different samples, the parents and grandparents that came along, started to knead and shape figures too. “There’s something about modelling dough that automatically sparks creativity, no matter what age you are. But the children found it much easier to describe the differences between the samples. One was too sticky, another too hard. The children clearly had more sensitivity in their fingers.”
More from the MÅLA series
MÅLA Modelling dough, mixed colours
Price $ 9.99/6 pack
Loyalty members save $75 every $500 spent OnlineOffer valid until 14 Sep. 2026Exclusive IKEA Family offer
Complete with
BLÅVINGAD Modelling dough cutters, set of 5
Price $ 5.99
Loyalty members save $75 every $500 spent OnlineOffer valid until 14 Sep. 2026Exclusive IKEA Family offer
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MÅLA
804.936.68Squish, shape and create! This modelling dough in 6 colours is guaranteed to awaken the creative interest in children of all ages. Perfect for rainy days or when you just want to do something fun together.
More information
With this modelling dough you can shape and create what you like – in any of the 6 colours or in your own colour by mixing.
The modelling dough is flexible and easy to shape.
Dough is an excellent artistic material for preschool children, but is fun to play with for children of all ages.
Perfect to play with when friends visit, at a children's party or when the family wants to do something creative together.
Reviews
Great valueRawanDoesn't smell no oily texture and verry soft
Play doughMartinaKids love it, I think it's a little sticky though
Great productMariliaGreat product. Doesn't dry out quickly like similar products from other brands.
Brilliant qualityAmberMy son loves playdoh and this was great price was amaizng
MalaAnonymous reviewerThe child enjoyed using the product
Crafty ideas for disabled sonMicheleSon specifically asked for this. Cheaper version in case he doesn't get much use out of it. May have to buy more if it works, wonderful tactile help for autism.
Good quality and reasonable priceWissamGood quality and reasonable price
Play DohLeonaBought this for the little ones and it's a real winner.
Highly recommended
Customer reviews
4.4Average rating
238Reviews
4.4Average rating
238Reviews
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Story
Modelling dough for connoisseurs
How should really good modelling dough feel? When we developed MÅLA modelling dough, we brought in the real experts. A group of children between ages three and seven got to test the different samples, and while creating imaginative figures, they told us their requirements.
When we develop products, we always start with people’s actual needs. So, when we develop products for children, we usually invite the little ones to tell us what they think. “We call it Kids Lab, and when working with MÅLA modelling dough, the children’s thoughts were invaluable,” explains Magnus Thuvesson, who leads the work in the Kids Lab.
Sparks creativity
Crafts that last
Together with his colleagues, Magnus carefully registered the children’s opinions to be able to create the best modelling dough. But he also noticed a special atmosphere around the table. “This is the kind of craft that can create a calm, almost meditative mood.” When you want that calm moment, the modelling dough is easy to take out – and just as easy to put away. To make it long-lasting without becoming too dry, you should store MÅLA modelling dough in its plastic container with an airtight lid. “If a piece of dough is left outside the container and becomes a bit dry, you can easily knead in a drop of water to make it soft and smooth and ready for new fantastic shapes.”
Quality
Creative geniuses come in small sizes!
Paint! Draw! Shape! The MÅLA series has everything a child needs to unleash their imagination and creativity – and store drawings. There’s an easel, colourful modelling dough, grip-friendly brushes and scissors that suit tiny hands and paints that are easy to mix and wash off. No nagging your child to put caps back on the felt-tip pens – they survive 3 days without caps.