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Vision & Business Idea

We have a passion for life at home. Our culture is built upon enthusiasm, togetherness and a “get-it-done” attitude. We’re optimists, constantly looking for new and better ways to do things, from how to design a rocking chair that fits into a flat-pack, to creating LED light bulbs that are affordable to everyone. Our vision is to create a better everyday life for the many people – for customers, but also for our co-workers and the people who work at our suppliers.

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