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A place like home

This year, instead of dreading the coldest season, why not embrace it? Turn your home into the ultimate snug retreat where everyone can just relax, feel welcome, and enjoy some well-deserved downtime. Less drama, more fun.

A light blue/multicolour KORALLBUSKE cushion cover in the bedroom

Too cozy not too share

With new products in a traditional Swedish style, your home will become the go-to spot for winter gatherings. Because when everyone feels at home, they’re happy campers – even [insert name of grumpy relative]. 

A light blue-grey VALLKRASSING throw in the living room
An off-white ULLERSLEV sheepskin in the bedroom
A white JUBLA unscented chandelier candle in the dining room
A PERSBOL armchair with a TÅGSÄCKMAL patterned cushion cover sits against a yellow wall, featuring a decorative design.
A patterned, multicoloured curtain made with CINTIAKAKTUS pre-cut fabric is placed under a kitchen counter.

From the Swedish countryside to your home

Inspired by the vivid landscape of the Swedish regions of Dalarna and Sundborn, these patterns instantly infuse any room with traditional charm. Try blending different colours and designs for a full fairytale effect.

A multicoloured TRATTKAKTUS cushion cover placed on a HEMNES day-bed frame with 3 drawers in grey-green against a yellow wall.
A multicoloured TRATTKAKTUS cushion cover placed on a HEMNES day-bed frame with 3 drawers in grey-green against a yellow wall.
“Role play is important for children’s development and the colourful doll’s house furniture and animal figures in the HUSET series are perfect for this. We hope the animals’ interchangeable elements spark kids' desire to create their own stories.”
Marta Krupinska/David WahlDesigners
A colourful HUSET dollhouse furniture set features playful figures, a bright sofa, and a table in a vibrant room.

Instant traditional look

Make your home so inviting, your holiday guests might just be tempted to stick around. Creating a cozy and warm look is as easy as turning an Allen key – just add a few pieces inspired by our traditional Swedish style to set the perfect stage for new memories.

Video of inspirational images.
A KANONVISKA duvet cover set featuring a white multicoloured floral pattern, styled with matching pillows on a cozy bed.
A close-up of a natural woven SANDJORD basket filled with various yarns, set against a blue wall and a red railing.
A PJÄTTERYD picture featuring a red horse running and decorative motifs is displayed against a blue wall.
A multicoloured TRATTKAKTUS cushion cover featuring vibrant floral and bird designs, displayed on a brown-red PERSBOL armchair.
“The TÄRNABY lamp is inspired by traditional kerosene lamps. The visible light bulb emulates a live flame and provides mood lighting which is soft and warm.”
Stina LannerskogDesigner
A TÄRNABY table lamp is displayed on a light wooden shelf against a blue wall, accompanied by some jars and a potted plant.