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Toys & play

There’s nothing complicated about play. The only energy needed is your child’s (and there’s plenty of that!). Our safe and fun children's toys motivate kids to develop fine motor skills, social skills and logical thinking through role play, imagination, creativity and movement.

Looking for gift ideas for the kids? We have a range of supplies where your child will have fun and learn too. 

Explore from our cuddly blue whale soft toys to animal pattern rugs and bring home the ocean creature with our BLAVINGAD collection .

Fun new cards with a lot to teach

You can give your kids lots of fun and development with these versatile new cards. They help children learn the alphabet, numbers and some symbols through their favourite activity – playing games!

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Two children sit at a white MAMMUT table on top of a BLÅVINGAD rug in front of a window playing with UNDERHÅLLA cards.
    The hands of two children who are sitting at a white MAMMUT table on top of a BLÅVINGAD rug playing with UNDERHÅLLA cards.
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      New soft toys with a real sea rescue story

      Does your child dream about adventures on the high seas? These new friends have lots of stories to share about life in the ocean. The filling in these products is made of recycled polyester made from ocean-bound plastic, which helps reduce the pollution of waterways and seas.

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      Soft toys from the BLÅVINGAD collection shaped like sea creatures lie on a LANGSTED rug in front of some large windows.
        A BLÅVINGAD soft toy blue whale lies on a duvet with a BLÅVINGAD duvet cover on a KURA reversible bed.
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          Part toy storage, part football stadium

          Going instantly from idea to action is one of the wonders of childhood. With a goal that also safeguards all you need to play, the match is on before the ref finds the whistle. (Luckily, the arena is dismantled in an instant, too.)

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          A black-and-white SPARKA toy football on a green PLUFSIG gym mat placed in front of a blue SPORTSLIG toy goal with storage.
            A SPORTSLIG toy goal with storage, its zippered mesh front halfway down, with a black-and-white SPARKA toy football in it.
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              Who doesn’t like a cuddly toy, eh? There is a little kid in everyone, and we have something for all ages. Our range of toys is made of durable, non-toxic materials making them safe for your kids.

              Our collection of kids' toys includes educational toys that help to develop motor skills, plus with our role play toys the little one can be a great chef and you can be their guest. Sounds fun.

              Our soft toys include dinosaur toys (roar, roar, roar), and big blue whales - because this soft animal is a true friend who can keep a secret and imagine all the exciting adventures your child can experience with such a companion by their side.

              Not just toys but our range includes Kids’ Art and Craft Paint. Cut. Draw. This will help your child get creative, have fun and explore the world through their own imagination. And you will have an artist in the making.

              You need to give your buddies home and our toy storage comes in handy and fun too. FLISAT toy storage with wheels – you can take them for a ride while clearing up the trail left behind while playing.