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The IKEA vision and values

Inspired by our vision and driven by our values, we’re passionate about life at home.

We bring the IKEA Brand to millions of homes, offering well-designed, functional, durable, affordable and sustainable home furnishing solutions to people with big dreams and thin wallets. We’re curious about the world around us and want to make a positive difference in people’s lives. 

Three young children in bare feet, jumping on a blue IKEA sofa.

The IKEA vision

“To create a better everyday life for the many people.” This vision goes beyond home furnishing. We want to have a positive impact on the world – from the communities where we source our raw materials to the way our products help our customers live a more sustainable life at home.

By sharing what we do, and speaking up for what we believe in, we can be part of positive change in society.

The IKEA business idea

While our vision tells us why we exist, our business idea tells us what we want to achieve. If you’ve ever visited IKEA, you’ll have probably worked out what our business idea is – “to offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.”

Ingvar Kamprad, IKEA Founder

“IKEA is not the work of one person alone. It is the result of many minds and many souls working together through many years of joy and hard work.”
Ingvar KampradIKEA Founder
Ingvar Kamprad smoking a cigar outside an IKEA store.

The IKEA values

Our values reflect what we consider to be important. So important in fact that we refer to them as one of our “forever parts”. They guide us in our everyday lives at work in everything from how we treat people and the planet to how we make decisions - large or small. 

Awards

By living the IKEA values, we also win awards.

For the 17th consecutive year, IKEA Canada is recognized as one of Canada’s Greenest Employers for its commitment to sustainable practices.  

At IKEA, our vision has always been to create a better everyday life for the many people. While this vision has remained consistent, our world has evolved dramatically over time. Incorporating sustainability into our daily routines, whether at work or at home, allows each of us to contribute to building a brighter future for generations to come.

Read the full press release, including the many initiatives that make IKEA one of Canada’s Greenest Employers. 

We're for great places to work!

IKEA Canada selected as one of the Best Employers in Canada by Forbes Magazine.

IKEA Canada is proud to be named one of Canada’s Best Employers by Forbes Magazine for the ninth year in a row. This award is a true testament to our strong culture and values at IKEA as we continue to strive to create a better everyday life for our many co-workers. We remain committed to fostering a welcoming environment of togetherness and inclusivity that values our unique differences and contributions. You can learn more about the Forbes Canada’s Best Employers here.