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IKEA Canada Launches TaskRabbit In-Home Assembly and Mounting Service
[National]  New on-demand service is one of the many ways IKEA is making the shopping experience easier and more convenient for Canadians
Burlington, Ontario Furniture assembly just got that much easier. Today, IKEA Canada launches TaskRabbit in-home assembly and mounting service in select markets. The on-demand service is now available in-store and online in the Greater Toronto Area, with plans to roll-out to the Vancouver market in mid-November and the Montreal area in spring of 2019. The new IKEA service offer allows customers to have products assembled in-home and at their convenience - as early as the next day after purchase. Assembly services are affordable and priced by flat rate per type of furniture, starting at $32.

“We know that Canadians are increasingly time-strapped, with growing urbanization and longer commute times than ever. Expanding our offer with TaskRabbit’s on-demand service enables IKEA to meet our customers’ needs in a fast-changing retail landscape,” said Marsha Smith, President, IKEA Canada. “Today’s launch is an important step as IKEA Canada continues its transformation journey to become the leading multichannel home furnishings retailer, ensuring the shopping experience is convenient, flexible and affordable for our customers, both today and in the future.”

IKEA acquired TaskRabbit in September 2017, as part of its commitment to offer more accessible services to customers. The network connects people who need tasks done around the home - such as furniture assembly, handyman work, moving help, snow removal and much more - with Taskers, independent service providers, who have listed their services on the network. Taskers are background checked, vetted and receive ratings/reviews for tasks completed.

TaskRabbit recently celebrated its 10th anniversary - making everyday life easier for its users since 2008. Canada is TaskRabbit’s first new country market since its acquisition by IKEA and third market overall, with a current presence in the UK and USA. IKEA furniture assembly currently ranks as the fastest growing category on TaskRabbit.

To use TaskRabbit’s in-home assembly and mounting service:

- From anywhere, IKEA customers can visit IKEA.ca/TaskRabbit for more information on TaskRabbit’s in-home assembly service, and then proceed to TaskRabbit’s website to complete an assembly request – based on their location and product choice.
- Additionally, IKEA customers in-store can see an IKEA co-worker for a no-obligation quote, depending on their location. Customers can book their assembly as soon as the next day, starting as low as $32.
- TaskRabbit also provides many additional services to support home improvement plans, from painting, to mounting a TV or moving help. Customers can visit www.taskrabbit.ca to book a Tasker.

IKEA Canada is continuously developing a strong, flexible and affordable service offer which will meet the evolving needs of customers. Today, these include: home delivery across Canada to the room of your choice, assembly and mounting services, kitchen/bath installation, Click & Collect, product pick-up via Pick-up and Order Points and Collection Points, in-store kitchen planning and digital planning services for BESTÅ and PAX solutions.

ABOUT IKEA CANADA
IKEA Group is a leading home furnishing retailer with 357 stores in more than 29 countries worldwide, which are visited by 817 million people every year. IKEA Canada has 14 stores, an eCommerce virtual store, five Pick-up and order points and 17 Collection Points. Last year, IKEA Canada welcomed 28 million visitors to its stores and 95 million visitors to the IKEA.ca website. Founded in 1943, IKEA's business philosophy is to offer a wide range of products of good design and function at prices so low, the majority of people can afford them. For more information on IKEA Canada, please visit:www.IKEA.ca.
For more information:
Kristin Newbigging
IKEA Canada, Public Relations Manager
kristin.newbigging@ikea.com

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