BLÅHAJ Soft toy, shark, 39 ¼ "
BLÅHAJ Soft toy, shark, 39 ¼ "
BLÅHAJ Soft toy, shark, 39 ¼ "
BLÅHAJ Soft toy, shark, 39 ¼ "

Big and safe to have at your side if you want to discover the world underneath the sea. The blue shark can swim very far, dive really deep and hear your heart beating from far away.

Article Number903.735.90

Product details

Big and safe to have at your side if you want to discover the world underneath the sea. The blue shark can swim very far, dive really deep and hear your heart beating from far away.All soft toys are good at hugging, comforting and listening and are fond of play and mischief. In addition, they are reliable and tested for safety.Recommended for children 18 months and older.Designer

IKEA of Sweden

Article Number903.735.90
  • Fabric:100 % polyester
    Filling:Polyester fiber fill
    Machine wash, warm, durable-press cycle.Do not bleach.Tumble dry, low, normal cycle.Do not iron.Do not dry clean.
  • BLÅHAJSoft toyArticle Number903.735.90
    Width: 21 ¼ "Height: 9 "Length: 39 "Weight: 1 lb 6 ozPackage(s): 1

Product size

39 ¼ "


Very good, very softFinnVery good, very soft5
My grandsons love this shark.JanetMy grandsons love this shark. This is our second one. Please don’t eliminate them.5
Love IKEAEvetteLove IKEA5
Great smile!HaleyGreat smile!5
PlushyChristinaNice soft plush stuffed animal. Great for anyone who loves stuffed animals5
Cozy sharkBethanyThis has become my sons new favorite stuffed animal5
Plush shark best sharkTomI love Sharky! He’s like a body pillow, likes to dance to 90s alternative and is all around a good time!5
My son loves sharks, whales,TalishaMy son loves sharks, whales, and fish! He had to have this!5
Cuddly & CuteGERALDINEIt was bought as a gift for a tween-she loved it!5
SHarkSCOTTI bought it for the San Jose Sharks hockey fan in my house.5
Big one!AureliaBig one!5
JAWSOMEAlisaBLÅHAJ Is FinTastic 💙🦈 No assembly required! 😂5
My fluffy friend!bolaActually, I have two sharks!! It's really fluffy and soft, so I need to hug it when asleep every night. I tried other fluffy animals in IKEA, but shark's shapes that is a chubby head and a slim tail are the best.5
Kid’s favorite!Nancy“Bruce” has made quiet a splash at our house. He spends his days wrestling small boys and eating all the play food in sight. But not fish- they are “friends not food”, afterall. After a few weeks of daily play Bruce is still in looking good. He has lost a little fluff, can’t decided if that is result of his new “diet” or the wrestling. Either way, he has inspired hours of fun and play. Worth every cent!5
SharkMELISSAGrandson loves to cuddle, very soft5
Dog toyAnonymous reviewerWe bought this for our dog since she is not rough with toys and she loves it! It's bigger than she is, a 30lbs daushund mix, but she loves laying with it and dragging it around and playing with it, held up really well for not being a dog toy.5
Kids love this sharkKatherineI got one and my 3 kids all love it and fight over who gets to have it in their room!5
This is my fourth purchaseJINNIEThis is my fourth purchase and I need them all the time all around for better sleep. So puffy and comfy :) however, it seems like deflating faster before.5
Shark is number oneRobbieEveryone loves the shark. I hope you carry it forever. Just in case you don’t we bought 2 and already have one at home5
BLÅHAJ Soft toy, shark, 39 ¼ "

The story of a broken eye and what it taught us

The IKEA store in Helsinki, Finland, was full of customers that day back in 1997. Being a textile technologist at Children’s IKEA at the time, Carina Ingelsten ran a course about safety for a group of IKEA co-workers. ”I lifted up a teddy bear and pulled on the legs and arms to show how well they are sewn in place. When I pulled on the plastic eye, something happened that shouldn't – the eye came off”, says Carina. This was a major setback for Children's IKEA, but it was a setback that would lead to important safety improvements.

All soft toys were removed from the store as Carina tried to call her colleagues in Sweden. ”It was a Saturday, so it wasn't that easy to get a hold of people, but in the end Jörgen Svensson, my manager at Children's IKEA, answered and we succeeded in stopping global sales of our soft toys”.

Major consequences

Jörgen remembers the call. The fact that the eye came off despite all risk analyses and safety checks was very serious. Still, in hindsight, he still sees that it led to something really good. ”Thanks to what happened, we learned to systematize safety work even more. We established clearer procedures and areas of responsibility”.

More personal expression

The incident also led to the decision to not use plastic eyes at all. Embroidered eyes were not only safer, they also proved to give more character and personality to the toys. Annie Huldén, a designer who has created many soft toys over the years, agrees. ”The eyes are very important for a soft toy and plastic eyes easily seem too symmetrical and stale, while embroidered eyes are easier to vary in terms of the design, the size of pupils and the eyelashes.” Soft toys at Children's IKEA are loved by children throughout the world. It's a loved friend to play with and find comfort with - and which parents can always feel secure about.

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Soft toy, shark39 ¼ "

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BLÅHAJ Soft toy, shark, 39 ¼ "