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Baby toys

A new baby is born!

It’s named SANDBI and is a series of toys for every other newborn baby. The collection includes musical soft toys, a play mat, a mobile and a rattle; all high quality colourful friends that stimulate a baby’s senses and development. The toys are machine washable, to ensure that they last for as long as they are loved.

See the SANDBI series

Close-up of colourful SANDBI rattle, soft toy and musical toy on top of SANDBI play mat.

SANDBI mobile seen from below, with different colourful figures such as a leaf, a bumblebee and ladybug.

See the SANDBI series

GULLIGAST: baby gym w/ soft grey mat, 5 soft toys, mirror. Ideal for play & development.

Person with baby on GULLIGAST gym. Baby reaches for toys, mirror promotes coordination.

GULLIGAST Baby gym, multicolour

A red UPPSTÅ shape sorter toy resembling a birdhouse with shapes around. Its for learning shape and colour recognition.

UPPSTÅ shape sorter toy in childs play area, red house shape with geometric shapes.

UPPSTÅ Shape sorter, multicolour

LEKA baby gym, colourful hanging shapes, wooden arch, sensory toy, wooden.

Baby gym with colourful hanging toys promoting hand-eye coordination and visual stimulation, perfect for infants.

LEKA Baby gym, birch plywood/multicolour

Green frog-shaped baby rattle toy with spots, smiling face.

Baby holding green frog rattle, smiling, with blue owl toy beside them.

SANDBI Rattle, frog/green

Stackable, colourful kids toy; UPPSTÅ, plastic, round, bright colours, stack high.

A young child sits in a high chair playing with colourful stacking cups, exploring shapes and colours.

UPPSTÅ Building beakers, multicolour

GRÖNFINK fold-out playbook: yellow, white, colourful patches, ladybird design, soft fabric, baby toy.

Adult and child reading a soft, interactive playbook with fabric figures, textures, and sensors.

GRÖNFINK Playbook, multicolour, 14x14 cm

Cute doggy comfort blanket, white with brown spots and face. Soft, recycled polyester material. Ideal for babies.

Baby lying on yellow circular mat, playing with dog toy and blanket.

DRÖMSLOTT Comfort blanket with soft toy, puppy-shaped white/brown, 30x30 cm

Baby mobile: blue owl, ladybird, bee, mouse on green leafy canopy

Colourful baby mobile with owl, ladybird, bee, and mouse suspended from a green leaf, designed to stimulate vision and curiosity.

SANDBI Mobile, Scandinavian nature/multicolour

FABLER BJÖRN Soft toy, beige, 21 cm

A wooden shelf with picture books and a stuffed teddy bear, with a large plush monkey toy on a bed with a yellow patterned pillow.

FABLER BJÖRN Soft toy, beige, 21 cm

Price 1,99€

SANDBI mat, green, soft, wildlife design, baby play area.

Person plays with baby on colourful play mat.

SANDBI Play mat, Scandinavian nature/multicolour, 100x100 cm

The UPPSTÅ toy colourful wooden beads and leaves on a green wire tree frame. Its whimsical design helps children learn colours and shapes.

Colourful UPPSTÅ wooden toy with moving leaves & flowers. Next to koala & blocks on shelf.

UPPSTÅ Bead maze, multicolour

Multicoloured spherical cuddly toy with red, blue, and green sections. Soft, textured surface with white dots on green. Suitable for babies.

Baby holding multicoloured ball with adult, likely playing and developing sensory skills.

SANDBI Soft toy, ball/multicolour

GULDVÄVARE: grey soft cat-shaped comfort blanket & toy. Recycled materials. Cuddly, gentle for baby skin. Perfect for play & rest.

Soft grey cat toy on pale pink blanket; cosy, recycled material.

GULDVÄVARE Comfort blanket with soft toy, blue yellow/cat

The UPPSTÅ toddler walker an owl design in green with white and orange accents, made from wood, and has adjustable handle and wheels for support.

Kids room with UPPSTÅ wardrobe, toy car, and stacking toy.

UPPSTÅ Toddler walker, green

EKORRE red moose rocking toy; wooden, natural, curved rockers; childs play accessory.

Bright red rocking horse toy with wooden details sits on striped rug. Perfect kids play item with rustic decor.

EKORRE Rocking-moose, red/rubberwood

Wooden toy hedgehog with yellow, green, and red colours. It has a pull string and two large wheels. Perfect for childrens play and development.

Person plays with toddler using wooden hedgehog toy, helping child develop motor skills and hand-eye coordination.

UPPSTÅ Pull toy, hedgehog/multicolour

A colourful cuddly toy featuring a red apple with a green caterpillar, white spots, and smiling face, cuddly and soft.

Baby lies on couch holding SANDBI toy apple with worm; the toy makes calming sounds.

SANDBI Musical toy, apple and worm red/green

A colourful knitted baby mobile with whale, bear, and fish toys.

Baby mobile over changing table with toys. Nursery has floral wallpaper, coat rack, and blue pad.

GULDVÄVARE Mobile, multicolour

GULLIGAST rattle toy for baby, grey and blue, soft fabric, circular shape, polka dot pattern.

Baby plays with soft toy rattle, stimulating hearing and vision, suitable from birth.

GULLIGAST Rattle, grey/blue

Wooden hammer block toy with colourful pegs and mallet, aids motor skills.

Playful kids bed with prints and teddies, on a grey rug, near a toy hammer set.

UPPSTÅ Toy hammering block, multicolour

UPPSTÅ toy: stacked colourful rings in fox design, wood & plastic.

Baby crib with teddy bears, colorful stacking toy, and polka dot rug. Artwork on wall.

UPPSTÅ Stacking rings, multicolour

Showing 21 of 21 results

Learn with all their senses

At this age, children learn with all their senses. Structures, sounds and different colours and patterns enhance the child's experiences when playing.

See activity toys for babies

A multicolour UPPSTÅ bead maze

See activity toys for babies

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Baby toys help children develop, so they can make sense of the world. That’s why stimulating them is so important – and so much fun. From a baby play mat to bath toys and more, our range uses sounds, textures and bold colours to encourage loads of giggles and growth without any harmful chemicals.