BLÅHAJSoft toy, shark


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Big and safe to have by your side if you want to discover the world below the surface of the ocean. The blue shark can swim very far, dive really deep and hear noises from almost 250 metres away.

Article Number303.735.88

Product details

Big and safe to have at your side if you want to discover the world underneath the sea. The blue shark can swim very far, dive really deep and hear your heart beating from far away.

All soft toys are good at hugging, comforting and listening and are fond of play and mischief. In addition, they are reliable and tested for safety.

Children tend to be fascinated by any story about sharks – one of the ocean's most terrifying predators. This blue shark is not dangerous at all, just soft to hug and safe to have by their side.


IKEA of Sweden

Article Number303.735.88
  • Fabric:

    100 % polyester


    100% polyester - hollow fibre

    Machine wash, max 40°C, mild process.

    Do not bleach.

    Tumble drying, low temperature (max 60°C).

    Do not iron.

    Do not dryclean.

  • Recommended for ages from 18 months.This product bears the CE mark.


Length: 100 cm

    Soft toyArticle no.303.735.88

    Width: 58 cm

    Height: 24 cm

    Length: 103 cm

    Weight: 0.64 kg

    Package(s): 1


Changed my lifeVerified BuyerLiterally the best thing IKEA sells. I have bought 238 and I can't stop please help this is a problem i'm drowning in sharks this might by my last communication tell my family the sharks have taken me5
Shark-tasticVerified BuyerShark-tastic5
fabulousVerified BuyerA well-loved soft shark. Very big and good value for money.5
Sharko123Great size and super snuggly :)5
ExcellentFelixGrey5I think the product is very high quality and great for what it was made for. It is very soft and nice to cuddle with.5
The ultimate cuddly companionKatieA17My partner (27) and I (26) now own two Blahaj sharks, named Dimitri and Natasha. We originally bought Dimitri 3 years ago and he has become our trusty road trip shark. We have been living 400 miles apart for the last 1.5 years and Dimitri has since become an excellent spooning companion for me. We haven't been able to see each other for 3 months due to COVID-19, and so I sent my partner his very own shark buddy to keep him company. Two road trip sharks are better than one!5
very cuddlyiodityrahis name is Maurice and i love him and hes super soft and cuddly, highly recommend :>5
Kids love himGGDerryMy kids adore the soft teddies at ikea.5
Great friend and comfortHazelNut123I was going through a hard time when I bought sharon on a whim. I’m not the typical age demographic at 16, but she was the best purchase I have made in a long time. Perfect for hugging when I’m lonely and sad5
Top blokeEvan04I received a blåhaj as a present and it’s safe to say he’s part of the family. His name is mark and he’s a lovely lad, great for hugging and lying on.5
Very comfortable soft toyRabia24Very comfy soft toy, my 5years old son loves it so much.He sleeps with him every night. Higly recommended4
Good boyImmiiI have 3 blåhaj, named Geoffrey, Alfredo and Rey. They are all good boys and are good for hugging. Would recommend.5
MusDA gift from to granddaughter she loves it5
gervennThe toy is so soft and good toy to cuddle to5
quality shark friendTWITTER IS VAPOROENi, a whole 18 year old, bought this shark with my own hard earned money. he was worth every penny. he is big and soft and his name is vincent. he is great to cuddle with. please buy one you won’t regret it.5
Beautiful sift toyChilena 70Good quality product. Perfect for a gift.5
lovely soft toyIvePThe kids had to have it as soon as they saw it. It's very cuddly and good quality.5
Ideal for my labradorHazelsmum1Great toy for my big Labrador. Sturdy and fun to play with. Just the right size for her.4
Big, soft used as pillowsMr GMuch loved by the boys - who use them as pillows / cushions5
NannyjenGot it for my grandson and loves it5
BLÅHAJ Soft toy, shark, 100 cm

The story of a broken eye and what it taught us

The IKEA store in Helsinki, Finland, was full of customers that day back in 1997. Being a textile technologist at Children’s IKEA at the time, Carina Ingelsten ran a course about safety for a group of IKEA co-workers. ”I lifted up a teddy bear and pulled on the legs and arms to show how well they are sewn in place. When I pulled on the plastic eye, something happened that shouldn't – the eye came off”, says Carina. This was a major setback for Children's IKEA, but it was a setback that would lead to important safety improvements.

All soft toys were removed from the store as Carina tried to call her colleagues in Sweden. ”It was a Saturday, so it wasn't that easy to get a hold of people, but in the end Jörgen Svensson, my manager at Children's IKEA, answered and we succeeded in stopping global sales of our soft toys”.

Major consequences

Jörgen remembers the call. The fact that the eye came off despite all risk analyses and safety checks was very serious. Still, in hindsight, he still sees that it led to something really good. ”Thanks to what happened, we learned to systematize safety work even more. We established clearer procedures and areas of responsibility”.

More personal expression

The incident also led to the decision to not use plastic eyes at all. Embroidered eyes were not only safer, they also proved to give more character and personality to the toys. Annie Huldén, a designer who has created many soft toys over the years, agrees. ”The eyes are very important for a soft toy and plastic eyes easily seem too symmetrical and stale, while embroidered eyes are easier to vary in terms of the design, the size of pupils and the eyelashes.” Soft toys at Children's IKEA are loved by children throughout the world. It's a loved friend to play with and find comfort with - and which parents can always feel secure about.

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Sure, they’re cute but are they safe? Absolutely!

You can rest assured knowing that all our children’s products live up to the highest health and safety standards. We put our toys to the test – up against the toughest in the world (much tougher than any two-year-old). All so you can worry less and they can play more.