At IKEA we have a vision “to create a better everyday life for the many people”, that includes our customers and co-workers. Here you can find an animation highlighting our business results for 2016. We couldn’t have done it without you, so thank you UK!
Vision and business idea
“To create a better everyday life for the many people”, this is the IKEA vision. Our business idea is “to offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them”.
“To create a better everyday life for the many people”, this is the IKEA vision. The main financial principle of the IKEA Group is to grow by using our own resources. In other words, we earn our money before we spend it. This makes it possible for us to make long-term investments for the future.