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Whatever you’re cooking, it starts in the kitchen.

The kitchen isn’t just a room – it’s the heart of the home, where life happens. It’s where dreams take shape, life skills are learnt and the problems of the world are solved. Or at least discussed. Here, we gather friends and family, celebrate life’s little victories and share what’s on our minds and weighing on our hearts. We believe the kitchen is so much more than a place to cook and eat. It’s where we connect with each other. And, ultimately, that’s all that matters.

Let your kitchen be all it can be

A stylish kitchen is great, but when it comes to the nitty gritty of kitchen life, it’s the insides that count. After all, if you can’t find something, you can’t use it. If you can’t see it, you won’t use it. If you can’t put it away, it will be in the way. Yes, storage is the key that will unlock your kitchen’s superpowers and that ultimately makes everything else possible. And the good news is that small changes can make a big difference. So maybe it’s time to level up your kitchen.

A neatly arranged kitchen wall cabinet fitted with PÅLYCKE and VARIERA organisers containing tableware and drinking glasses.

Make kitchen time quality time

In the rough and tumble of everyday life, it’s easy to get overwhelmed by the endless to-do lists. And there is lot that has to get done in the kitchen and around the table. However, the kitchen can be a source of joy, especially if you get the whole family involved. This is the perfect place to play and learn – to get messy, get creative and to explore new things. A place for long languid breakfasts, lots of laughter and delicious days full of precious moments.

A mum and dad stand in the kitchen looking at the table where their three children are sitting enjoying breakfast.
A four-year old sits at the table on an AGAM junior chair. To his left a large Afghan dog looks over the table.
A smiling dad and his teenaged daughter sitting at the breakfast table clink their glasses of orange juice together.
A mother and son high-five each other after successfully completing a block stacking game at the breakfast table.
A family of five, viewed from above enjoying a leisurely breakfast around their large white dining table.

Connection starts at the table

Life’s worth celebrating, and where better to do it than gathered around the table? Throw some grub together, set the table, and summon the tribe. Pull up a chair, a stool, a log- whatever’s at hand. Who cares if nothing matches? It’s time for connection, not perfection.

Dreams start in the kitchen

Many business ideas come to life at the kitchen table. Or if you’re a passionate cook, over the stove. We believe that even the smallest of spaces can inspire big thinking. In the kitchen there’s always room for creativity, smart solutions (like wall storage), and the spark to turn your dreams into reality. 

A person is leaning over a white OFTAST deep plate with food on it, and carefully places a flower on the food using tweezers.
A person at a kitchen island photographs food on a plate. An ÄSPINGE kitchenette is placed by a green wall in the background.

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