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One day sleep event this Saturday, 31 August 2024​

What’s better than shopping? Shopping in your pyjamas, with extra spending money, of course. So, in the spirit of pyjama day, we’re giving you an extra €25 to spend when you shop for €100.  ​

Wear pyjamas and we’ll treat you to:​​

  • Free breakfast in the Swedish Restaurant until 11 a.m.
  • A €25 gift certificate to spend in the store the same day when you have purchased for €100

Sleep activities across the store:​​​​

  • Meet our sleep experts​​
  • Free speed dating to design your bedroom
  • Games for children and a meeting with our mascot, the FABLER Bear
A young man wearing a green pyjama sits by a kitchen table with an eye mask on, resting his head in his hand.

Local terms and conditions:

*: Children (up to 12 years old) eat a free children's menu worth €3 with the purchase of at least 1 meal for Adults.
**: Gift voucher of €25 offered to anyone visiting an IKEA store wearing pajamas on Saturday 31/08/2024. The voucher is only valid on 31/08/2024.  Learn more about the terms and conditions here.

Wake up! It’s time to sleep!

Two smiling children in pyjamases are hugging each other, one of them is holding a DJUNGELSKOG soft toy in her arms.
A person wearing a green pyjama is resting his legs on two white pillows while wearing black shoes and socks.
A woman wearing a white pyjama is sitting outside an IKEA store with a soft ice cream cone in her hand.
A woman resting with her face down on a comfy bed covered with quilts in an IKEA store's bedroom area.
A young man wearing a green pyjama is eating a cinnamon bun against a yellow wall.

Bedroom box Brussels

Discover here what is happening in our bedroom box at the Rogierplan in Brussels 

Between August 28 and September 6, we will receive numerous guests and 3 visitors will stay overnight. Follow us on social media to keep track of everything.

Agenda: 

  • 28/8: Henri PFR goes back to where it all began: his bedroom. Especially for IKEA, he creates a playlist that fits to prepare you for a good night's sleep
  • 29/8: sleepover #1
  • 30/8: live broadcasting 'Le morning Show' Radio Contact
  • 31/08: sleepover #2
  • 03/09: sleepover #3

** : 25 euros discount on purchases of minimum 100 euros or more. This voucher is only valid on 31/08/2024 at IKEA stores in Belgium during normal opening hours, not valid for remote sales or online purchases on IKEA.be or the IKEA app. Use once for a purchase of minimum €100 or more, 1 voucher per receipt. Not cumulative with other promotions and to be used in one purchase. Not redeemable in cash. Not valid for purchases in the Swedish restaurant, Swedish bistro or Swedish shop. Not valid for the purchase of an IKEA gift card or services.  Original coupon only, no copies. Purchase data may be used for marketing purposes (also check our privacy policy on IKEA.be). Your discount will be settled at checkout.