Life starts in the kitchen

A film showing people in different kitchens preparing food, having dinner, doing homework, or just playing around having fun.

Whatever you’re cooking, it starts in the kitchen

The kitchen isn’t just a room – it’s the heart of the home, where life happens. It’s where work meets play, homework gets tackled, dreams take shape, and conversations flow. A space for advice, tears, laughter, celebrations, and singing off-key. We believe that a kitchen isn’t just a place to cook – it’s where everything that matters begins.

The cycle of cooking and eating

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Ready, set, prep!

Gather your ingredients, set up your tools, and get everything ready before the cooking begins. It’s about keeping things fresh in the fridge and pantry, making the most of the space available. And knowing how to prepare ingredients for proper storage when you bring the groceries home.

Kitchenware & tableware

A plastic/transparent GRILLTIDER squeeze bottle in the kitchen

A black IKEA 365+ IHÄRDIG spice mill in the kitchen

Kitchenware & tableware

From Prep to Pan, let's get cooking!

Our cooking offer both makes the task less of a chore, and helps you feel great in the kitchen and dining areas. But most importantly, it’s about how we bring it all together for the whole family. To provide the total cooking solutions that kitchen dreams are made of.

Pots & saucepans