Digital Accessibility statement

IKEA Retail (Ingka Group) - As a retail company that is committed to the mission of offering a wide range of well-designed functional home furnishing products at low prices for the many people, we are continuously enhancing the accessibility of our digital experiences, systems, and services for our diverse customer base, including those with disabilities.  We are continuously working towards improving digital accessibility, and we are doing so by implementing global standards, including the Web Content Accessibility Guidelines (WCAG).  

As a company, IKEA Retail (Ingka Group) is committed to a human-centric approach in the use of technology for the benefit of the many. Conformance status WCAG provides guidance on how to make websites easier to use for people with disabilities. There are three levels of conformance and IKEA aims to achieve WCAG 2.1 level AA.  

We have taken significant steps to make our digital experiences more inclusive. We are also working with accessibility experts and people with disabilities to test and give feedback. Our efforts include, for example, improving our alternative texts, the experience while navigating with keyboard and when using a screen reader. We have also improved things like video content with transcriptions and captions available, and headings with better hierarchical structure on a page.  

Conformance status

WCAG provides guidance on how to make websites easier to use for people with disabilities. There are three levels of conformance and IKEA aims to achieve WCAG 2.1 level AA. 

We have taken significant steps to make our digital experiences more inclusive. We are also working with accessibility experts and people with disabilities to test and give feedback. Our efforts include, for example, improving our alternative texts, the experience while navigating with keyboard and when using a screen reader. We have also improved things like video content with transcriptions and captions available, and headings with better hierarchical structure on a page.  

IKEA.com

IKEA.com is partially conformant to the WCAG 2.1 Level AA standard. 'Partially conformant' indicates that certain parts of the content do not yet adhere to the accessibility standard.

Non-accessible content

We know from several accessibility assessments that parts of IKEA.com are not fully accessible.

These include:

• Some images that are meant for decorative purposes are not implemented in a way so assistive technologies can ignore them.
• Alternative text for product images is being improved.
• Some video content may not have captions available.
• Some heading text may not form a hierarchical structure on the page.
• Some functionalities may not be fully compatible with screen reader assistive technology.
• Some functionality or content may be affected when text is enlarged to 200%.

The IKEA App

The IKEA App is partially conformant to the WCAG 2.1 Level AA standard. 'Partially conformant' indicates that certain parts of the content do not yet adhere to the accessibility standard.

Non-accessible content

We know from several accessibility assessments that parts of the IKEA app are not fully accessible.

These include:

• Some images that are meant for decorative purposes are not implemented in a way so assistive technologies can ignore them.
• Alternative text for product images is being improved.
• Some video content may not have captions available.
• Some heading text may not form a hierarchical structure on the page.
• Some functionalities may not be fully compatible with screen reader assistive technology.
• Some functionality or content may be affected when text is enlarged to 200%.

We are actively working to address these issues as part of an ongoing effort to improve the accessibility of our digital experiences, systems, and services

Complaints

If you for some reason are unhappy with our response to your feedback, you may also report your experienced digital accessibility barrier here.

https://coi.gov.cz/en/about-ctia/contacts-inspectorates/

Preparation of this digital accessibility statement

The statement was prepared on June 6th 2025 and last reviewed and updated on June 15th 2025.