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FABLER BJÖRN Soft toy, beige,

Price 59THB

How to get it

This teddy bear has a big heart and is good at hugging, comforting and listening – but is also ready for play and mischief when you are. What are you going to do today?

Article number702.155.30

Product details

A soft teddy bear with its heart in the right place, lively eyes and a friendly smile. Maybe it will be your child's favourite?

Distinct contrasts help to develop a child's vision.

All soft toys are good at hugging, comforting and listening and are fond of play and mischief. In addition, they are reliable and tested for safety.


Silke Leffler


Length: 21 cm

FABLER BJÖRN Soft toy, beige, 21 cm

A lasting friend with a big heart

If FABLER BJÖRN was a person, he would have been a grown-up by now. However, he happens to be a cuddly and timeless teddy bear who, year after year, continues to comfort, inspire play and be a true friend to new generations of children.

Designer Silke Leffler, who herself had a teddy bear that meant a lot to her as a child, was thrilled when she was asked to design a new soft toy many years ago. Or, more exactly, a kind little bear that could both give comfort and spark imagination. At a price that would make it accessible to many children all over the world. “I began sketching in my pad and actually found his looks quite early – there he was all of a sudden!”

A heart filled with love

Silke and the team in Children’s IKEA wanted to give him a special character and something extra. It became a big heart in the middle of his striped pyjamas. “Love is important for all people and the heart is a universal and timeless symbol for that.” Like all our soft toys, FABLER BJÖRN has gone through strict tests to be safe and secure. He is small enough to accompany everywhere children can have a need for a kind friend, and if he gets dirty, he can, of course, be machine washed. A salvation for many children (and parents) who happen to lose their little friend, is that they can easily find a new FABLER BJÖRN in the nearest IKEA store.

The teddy bear that continues to touch

Even today, after many years, Silke receives letters from children, and even adults, who share what their FABLER BJÖRN means or has meant to them. “I get so many letters and beautiful drawings and it surprises me just as much every time. Imagine that this little companion still manages to touch and continues to provide comfort and joy to so many. It makes me really happy.”


Sure, they’re cute but are they safe? Absolutely!

You can rest assured knowing that all our children’s products live up to the highest health and safety standards. We put our toys to the test – up against the toughest in the world (much tougher than any two-year-old). All so you can worry less and they can play more.

Function solution

Soft toys to hug, again and again

We know our soft toys should handle many years of love. That’s why we’ve chosen comfy materials, embroidered eyes, performed rigorous washing tests – and ensured that we test them for harmful chemicals. Simple to keep clean and fresh since they can be machined washed.