Cushion covers with a mission
Through a project called IKEA Social Entrepreneurs Initiative, unique handicraft is brought to a worldwide audience. But more importantly, it provides livelihood and employment for artisans who often have very limited access to the labour market.
Creating jobs in rural regions
Indian company Rangsutra engages a community of more than two thousand craftspeople, of which about half are involved in production for IKEA. The company helps strengthen local economies, providing work for rural artisans with few opportunities to earn a living – a group heavily dominated by women. Their work is a great example of social entrepreneurship and also it contributes to keeping traditions and skills alive.
Many of the Rangsutra co-workers are also shareholders. As with all IKEA suppliers, it’s crucial that the organisation meets strict demands for good work environment, regular working hours and proper wages.
Here we see the craftswoman Sahji adding embroidered details to a soon-to-be cushion cover. The top image shows the programme manager, Dr Dipti, in front of a group of Rangsutra seamstresses.
Our whole mission here is to enable women to empower themselves and the future of their daughters, by taking power into their own hands.”
Dr Dipti, PhD and programme manager at Rangsutra
Designs that leave a lasting impression
Two cushion covers made by Rangsutra are currently available at IKEA. The patterns are actually made with different technique focuses: embroidery for MOAKAJSA and handloom weaving for KLARAFINA. Both are decorated with handmade tassels.
Going well together
Serving a good cause may be a hidden benefit, but it’s hardly the main point of textile accessories. Luckily these great examples of traditional techniques and skilful craft bring a beautiful, distinct expression wherever they go.
We love to see our customers get creative with our products. Go for it! But please note that altering or modifying IKEA products so they can no longer be re-sold or used for their original purpose, means the IKEA commercial guarantees and your right to return the products will be lost.
