How does the technology behind IKEA Kreativ work?

The patented technology uses state of the art AI and computer vision to make sense of your spaces and to power a 3D model reconstruction of the space that can also be virtually erased.  

We use the same visual AI-neutral network technologies that let cars drive themselves to understand home spaces. The technology works by analysing a series of panoramic photos from your mobile phone to create a realistic 3D virtual replica of a room algorithmically using AI.  

You will experience a wide and life-like context when using the tool which has integrated space understanding, and even allow you to digitally erase the furniture.   

The technology also creates 3D models of the existing furniture, which can then be individually moved or replaced alongside 3D modelled items from the IKEA catalogue.