Despite being firmly grounded in the science of play, the design process was as playful as the products themselves. Each designer was asked to start in the everyday activity where they get lost in the moment and simply have fun – and to create items that make people smile. “To me, playfulness is a way of looking at life that boosts creativity and makes me believe that everything is possible. I won’t ever allow my inner child to grow up”, says Marta Krupinska, one of the designers behind the collection.
How to get it
Available services
GREJSIMOJS
The graphical pattern is not only a fun pop of colour in a children's room – it's also nice and playful design element in your bedroom. The GOTS-certified organic cotton is cool and comfy against the body.
Article number106.018.31
Product details
The cool insect design makes a playful addition to any room.
Just as suitable for children as for playful adults who are young at heart.
Made from 100% cotton – a natural material which is smooth against your child's skin and becomes softer after each wash. Tested and contains no substances, phthalates or chemicals that can harm your child's skin or health.
Cotton is a soft and easy-care natural material that you can machine wash.
The zipper keeps the duvet in place.
The zippers on our children's products have no pull tabs. This makes them safer for small children, but just as easy to open for older children.
Create a playful theme together with GREJSIMOJS wall decorations in the same style and colours.
Comprises of 100% organic cotton certified by GOTS - the Global Organic Textile Standard.
With the GREJSIMOJS collection, we want to inspire play and togetherness. The products bring out the playfulness in everyone – of all ages, across the home and every day.
Designer
Akanksha Deo
Good to know
Comprises: 1 duvet cover (150x200 cm) and 1 pillowcase (50x60 cm).
152 thread count.
Thread count indicates the number of threads per square inch of fabric. The higher the thread count the more densely woven the fabric.
Great to complete with GREJSIMOJS wall decorations.
IKEA of Sweden AB SE-343 81 Älmhult, IKEA.com
Materials and care
Material
- 100% cotton
Care
Shrinkage maximum 4%.
Machine wash, max 60°C, normal process.
Wash together with similar colours.
Turn the cover inside out and zip up before wash.
Do not bleach.
Tumble drying, normal temperature (max 80°C).
Iron, max 200°C.
Do not dryclean.
Wash this product before first use.
Safety and compliance
Recommended for ages from 3 years.
Measurements
- Pillowcase length: 50 cm
- Pillowcase width: 60 cm
- Duvet cover length: 200 cm
- Duvet cover width: 150 cm
- Thread count:: 152 /inch²
- Thread count: 60 /cm²
Packaging
GREJSIMOJS
Article number106.018.31- Width: 19 cm
- Height: 5 cm
- Length: 28 cm
- Weight: 0.90 kg
- Package(s): 1
Story
Let your home come out and play
What happens when a bunch of designers come together for a deep dive into the world of play and playfulness? First of all, they have a lot of fun. Secondly, they create a collection of fabulously furry chair covers, loudspeaker mice, toothy storage pouffes, and much more – made to spark more play, every day, across the home.
"More and more parents recognise the importance of play for their children’s happiness and wellbeing – and want to play more with their kids. GREJSIMOJS collection is based on those insights”, says development leader Karin Blindh Pedersen.
Mission: Make people smile
3, 116, or anywhere in between? Perfect!
The items in GREJSIMOJS span from colourful and bold to sleek and neutral. Combining fun and function, they make it easier to get the play going, whether you go all in or prefer hiding the playfulness in plain sight. And not only do they inspire to play across the whole home – they inspire everyone to unleash their playfulness. So are you 3, 116 or anywhere in between? GREJSIMOJS is for you.