Despite being firmly grounded in the science of play, the design process was as playful as the products themselves. Each designer was asked to start in the everyday activity where they get lost in the moment and simply have fun – and to create items that make people smile. “To me, playfulness is a way of looking at life that boosts creativity and makes me believe that everything is possible. I won’t ever allow my inner child to grow up”, says Marta Krupinska, one of the designers behind the collection.
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GREJSIMOJS Pouffe with storage, yellow
¥ 7999
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GREJSIMOJS
906.031.81A pouffe with storage that suits both children's rooms and living rooms. When not gobbling up toys, children can sit on it or adults can use it as a footstool. Turn the feet to change the look from playful to timeless.
DesignerMonika Mulder
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With the GREJSIMOJS collection, we want to inspire play and togetherness. The products bring out the playfulness in everyone – of all ages, across the home and every day.
A hungry, cute monster that gobbles up toys or a practical and comfortable seat and footstool for a children's room or living room? Both!
Practical storage for smaller toys, remote controls or an extra blanket – the pouffe can gobble up a lot of things and helps you when you need to tidy up quickly and easily
The cute feet and teeth make cleaning part of the game. Feed the pouffe toys and voila – the room is clean and tidy
Customer reviews
4.4Average rating
27Reviews
4.4Average rating
27Reviews
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Story
Let your home come out and play
What happens when a bunch of designers come together for a deep dive into the world of play and playfulness? First of all, they have a lot of fun. Secondly, they create a collection of fabulously furry chair covers, loudspeaker mice, toothy storage pouffes, and much more – made to spark more play, every day, across the home.
"More and more parents recognise the importance of play for their children’s happiness and wellbeing – and want to play more with their kids. GREJSIMOJS collection is based on those insights”, says development leader Karin Blindh Pedersen.
Mission: Make people smile
3, 116, or anywhere in between? Perfect!
The items in GREJSIMOJS span from colourful and bold to sleek and neutral. Combining fun and function, they make it easier to get the play going, whether you go all in or prefer hiding the playfulness in plain sight. And not only do they inspire to play across the whole home – they inspire everyone to unleash their playfulness. So are you 3, 116 or anywhere in between? GREJSIMOJS is for you.
