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Information on how IKEA uses cookies

What are we talking about?

Want to learn more about cookies? You have come to the right place. This Cookie Policy page explains what cookies are and how they are used. You should read this policy so you can understand what type of cookies we use, the information we collect using cookies, how that information is used, and how you can control the collection of cookie data. For further information on how we use, store and keep your personal data secure, see our Privacy policy.

If you have any questions about this Cookie policy please contact:

  • Address: IKEA Japan K.K.
  • Phone: 050‐4560‐0494​

We may update this policy from time to time. If we make significant changes we will let you know but please regularly check this policy to ensure you are aware of the most updated version.

What are cookies?

Cookies are little text files which are stored on the browser or hard drive of your computer or mobile device when you visit a webpage or application. Cookies work to make your experience browsing our site as smooth as possible and they remember your preferences so you don’t have to insert your details again and again. They also allow us to optimize the way our site works, and with your consent, also deliver relevant ads or send you offers and product recommendations.

In this policy we talk about cookie but it is only one of the tracking technologies used on websites and mobile applications. Other similar technologies include pixels, tags, iBeacons, JavaScript’s, mobile identifiers, HTML5 local storage, Local Shared Objects and fingerprinting techniques. These technologies can be used in parallel with cookies to similar purposes. In order to make this policy easily readable we only talk about cookies.

There are different types of cookies. Some cookies come directly from our website and others come from third parties which place cookies on our site. Any data collected by cookies placed by us is also further processed by us. Third party cookies either collect data on behalf of us (like analytics or other technical service providers) or also collect data for their own purposes (like social media cookies).

Cookies can be stored for varying lengths of time on your browser or device. Session cookies are deleted from your computer or device when you close your web-browser. Persistent cookies will remain stored on your computer or device until deleted or until they reach their expiry date.

What type of cookies do we use and how?

1) Strictly necessary cookies

Some cookies are essential for you to be able to experience the full functionality of our site. These cookies perform a variety of activities that are necessary for you to navigate the website and use its functionalities optimally.

Strictly necessary cookies allow:

  •  you to log-in to your IKEA account
  •  you to fill forms
  •  you to add products to your basket and checkout securely
  •  us to process your payment and order
  •  us to store your privacy preferences
  •  us to display the correct page for the device you are using

Without these cookies, some parts of our site just won’t work as they should. Strictly necessary cookies cannot be turned off from the cookie settings.

2) Performance cookies

These cookies tell us about how you use the site and they help us to make it better. For example, these cookies count the number of visitors to our website and see how visitors move around when they are using it. This helps us to improve the way our site works, for example, by ensuring that users find what they are looking for easily and that the loading time of the page is not too long. Analysing how you use our site also helps us to troubleshoot any problems and to monitor our own performance.

Performance and analytics cookies can be turned off from the cookie settings.

Examples of use:

Google Analytics: These are performance cookies which used to track visits to our website and movement around the site. The data which is collected is anonymous and is used for benchmarking purposes to monitor the performance of our site and to measure user engagement. We share the anonymised Google Analytics data with selected third parties to assist us in understanding the effectiveness of our website and our marketing efforts.

Used cookie names are below:

  • _ga
  • ga_xxxxxxxxxx

Optimizely: The Optimizely cookies allow us to test different versions of website pages to different users at the same time. It also helps us to track how users navigate around our website. We use this information to test new features and make the website easier to use.

Used cookie names are below:

  • optimizelyDomainTestCookie
  • optimizelyRumLB
  • optimizelySession
  • AWSELBCORS

ContentSquare: These are performance improver cookies which we use to observe user engagement and journey on our site. The data is used to improve your experience for example decrease the amount of clicks required during the shopping journey.

Used cookie names are below:

  • _cs_same_site
  • _cs_s
  • _cs_c

3) Functionality cookies

These cookies allow our site to remember your preferences, helping you to customise your experience on our site. That way we can remember you when you return to our site, direct you to the homepage of your local IKEA store, send you nudges and provide you with live chat support while you are browsing for home furnishing inspiration.

Functionality cookies can be turned off from the cookie settings. If you choose to turn off these cookies, some of the functionalities might either look a bit odd or not work at all.

4) Targeting cookies

These cookies are used to deliver advertised content which is relevant to you and they can be used to track the effectiveness of our ad campaigns on third party websites. These cookies are placed on our site by our third-party service providers and they may remember your web browsing activity and may be used to understand about your demographics, such as age and gender. The information these cookies process is about your actions and your interests so that adverts on other sites are more relevant to you. For example if you are searching for sofas you might later on be shown an ad or get sent a marketing email with an offer on sofas.

We use the data collected via advertising cookies to making email marketing as relevant for you as possible. This could mean for example that if you have added a bed to your shopping cart, we send you a reminder to your email (if you have consented to email marketing) or if you have browsed certain products we send you an offer of similar products or products you might like.

Some social media cookies are used for advertising. They can track your browser over the boundaries of IKEA to get a better idea of what your interests are. We also use social media cookies to market our products to you when you visit the social media platforms. Advertising and social media cookies can be turned off from the cookie settings. Should you choose to turn these cookies off, you will still see ads but they will be more generic.

Examples of use:

Facebook: These are targeting cookies which allow us to place advertising content onto Facebook that is relevant to you based on your browsing patterns on our website. This information is never connected to your profile and it is always anonymous.

You can read more and change your preferences on Facebook
here: https://www.facebook.com/policies/cookies/

Used cookie names are below:

  • _fbp
  • fr

Adform: These are targeting cookies which are used to give us a view on our marketing activities and used for our servers used for advertising. Their main purpose is for real-time bidding to display advertising to targeted audiences.

Used cookie names are below:

  • uid
  • C

Google DoubleClick: These are targeting cookies which we use to help us track the effectiveness of our advertising. Google DoubleClick serves our adverts on other sites based on your browsing history from our website and also your engagement with them.

You can change your preferences about the adverts you see on Google by clicking
here: https://www.google.com/settings/ads

Used cookie names are below:

  • IDE
  • test_cookie
  • receive-cookie-deprecation

How can you control the use of cookies?

We want you to be in control of your privacy. You can find a link to cookie settings from the bottom of each page. In the cookie settings menu you can choose the types of cookies you allow us to use. Please note that the settings are specific for each IKEA country meaning that you need to change the settings again if you visit another IKEA country website.

You can also change your browser settings that are applicable for all websites you visit. Different browsers make different controls available to you. Generally, your browser will offer you the choice to accept, always refuse or delete cookies , or those from providers that website owners use i.e. third-party cookies, or those from specific websites. Each browser’s website should contain instructions on how you can do this.

For further information please refer to: https://www.aboutcookies.org/how-to-delete-cookies/

If you block cookies on our website, you may be unable to access certain areas of our website and certain functions and pages will not work in the usual way.

This Cookie policy was last updated on 17 July 2025