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Let’s change the narrative around refugees

Every human being has value. At IKEA, we want to play our part in building a society where all thrive and feel welcome – no matter who they are or where they come from. That’s why we’re making a commitment to change the narrative around refugees and highlight refugee stories.

Two IKEA co-workers, one with dreadlocks, leaning forward and chatting.

Why change the narrative?

Refugees can face barriers when arriving in a new country, including not knowing the language and being unfamiliar with the culture. This makes it harder to integrate – which can reinforce negative misconceptions and make businesses reluctant to give employment opportunities. This needs to change.

A woman wearing a yellow shirt smiling representing IKEA for the World Refugee Day campaign.

Our commitments

  • IKEA Retail will roll out skills for employment programmes for 2,500 refugees across 30 markets by the end of 2022. The aim is to prepare participants for employment; so far, we’ve reached 847 refugees in 22 countries – and on average, 60 percent of participants found jobs after the programme.
  • Since 2017, IKEA has been working with the non-profit Jordan River Foundation (JRF) as a response to the war in Syria. So far, the collaboration has created jobs for around 250 refugee women and local women in Jordan.
  • Through the IKEA Foundation, we work with strategic partners to help families living in poverty afford a better everyday life. By the end of 2025, the IKEA Foundation will grant 100 million euros for programmes that help refugees improve incomes and become more self-reliant.
  • On World Refugee Day 2021, Ingka Group announced a long-term Changing the Narrative campaign. Our hope is to create a movement to challenge perceptions about refugees.
Two IKEA co-workers stand side by side, wearing company uniforms, representing IKEA for the World Refugee Day campaign.

Everyone deserves to tell their own story

At IKEA, we’re convinced that all people have the right to tell their own stories. The more stories, the better for changing minds and capturing hearts.

Read the refugee stories

Below you'll find refugee stories highlighting different perspectives. Changing the narrative won’t happen overnight, but we can all take steps to do our part. Read a story and help change the narrative for the societies we live in.