IKEA Launches New Rewards Programme for IKEA Family Members
IKEA Ireland is excited to launch Rewards from IKEA Family, a new member benefit designed to thank and reward the brand’s dedicated customers in Ireland. From today, IKEA Family members can collect points which can be redeemed against a variety of rewards, including discounts on products, delivery savings and free meals at the IKEA Restaurant.
IKEA Family is making it easier than ever for members to earn rewards. To celebrate the launch of this enhanced programme, IKEA is offering existing members 10 bonus points and new members 5 points upon sign-up. Members can now accumulate points through a variety of interactions, including online and in-store purchases, booking and attending planning sessions* (25 points), participating in IKEA Family events or workshops (20 points), creating wishlists in the IKEA app (2 points), and by even simply logging into their account (1 point).
Recognising the impact of the rising cost of living, Rewards from IKEA Family aims to provide customers with even more value;
“As people continue to feel the pinch, IKEA is more motivated than ever to be affordable and accessible and support people in creating a better life at home. Our recent Life at Home Report, in which IKEA surveyed over 37,000 people globally, including 1,000 people in Ireland, found that household finances are a growing concern. 61% of people said they worry about their household finances, while 66% are concerned about the economic situation in their country. We hope with Rewards from IKEA Family we can offer even more savings and add value to their shopping experience.”
Since IKEA’s launch in Ireland in 2009, the IKEA Family loyalty club has gained over 694,000*** members nationwide and continues to grow exponentially each year. IKEA Ireland is proud to be one of the first IKEA markets globally to launch this innovative rewards programme, following successful implementations in Australia, Portugal and Italy.
“The launch of IKEA Family Rewards reinforces our commitment to making IKEA accessible and affordable for everyone in Ireland. For 15 years, our Ballymun store has been a beloved destination, and we're continuing to grow closer to our customers with six new Plan and Order Points nationwide, convenient Tesco ‘Collect Near You’ services, and our new Customer Distribution Centre. These initiatives are all part of our ongoing effort to make IKEA even more convenient and affordable for the many people in Ireland.”
IKEA Family Rewards is just one of the many ways IKEA is showing its appreciation for its loyal customers in Ireland. In addition to this new rewards programme, IKEA Family members continue to enjoy benefits like discounts on select products, free “just-in-case” protection, and complimentary tea and filter coffee in-store on weekdays.
To learn, visit the IKEA Family Rewards webpage and sign up for IKEA Family for free at www.ikea.com/ie/en/ikea-family/
Learn more about IKEA's Life at Home Report.
