IKEA Oy Cookie Policy

Updated on 14 March 2024 with corrections and simplifications throughout.

1. Cookies

Cookies are small text files containing pieces of data that are sent and received by your browser when you visit websites to identify your device. The IKEA.fi website uses cookies to collect information about how people use it. This helps us to improve our website and make it more useful for our customers.

Cookies are linked to your IP address and allow us to offer you personalised content on our website and other platforms. We use both cross-domain tracking and cross-device tracking on our website. Cross-domain tracking tells us how users navigate from one website to the next. Cross-device tracking provides information about how users switch between devices. This knowledge allows us to make our content more user-friendly across different domains and devices. The data can also be combined with other sources of information, such as users’ IKEA Family profile details if the member is logged in while browsing IKEA.fi.

We use tool called Contentsquare that tracks a user’s mouse movements and clicks on a specific page of our website. We use this information to deliver a better user experience and improve the user-friendliness of our website. The data are processed anonymously, and individual users cannot be identified.

If you do not want us to track you when you visit the IKEA.fi website, you can select ‘Reject all’ in your cookie settings. This setting disables all cookies except those that are necessary for the IKEA.fi website to function. If you have previously enabled all cookies but no longer wish to be tracked, you can remove cookies via your browser’s Internet settings and select ‘Reject all’ when asked about cookies the next time that you visit our website. If you would like to know more about how we use and store cookies, please contact our Customer Service.

The links below take you to instructions for changing cookie settings in different browsers:

Chrome (link opens to new window)

Internet Explorer (link opens to new window)

Mozilla/Firefox (link opens to new window)

Safari (link opens to new window)

Microsoft Edge (link opens to new window)

Our website also features Facebook first-party cookies. Read more information about controlling Facebook advertisements. (link opens to new window)

1.1 Third-party cookies

We use third-party cookies to display offers and advertisements that are relevant to you on platforms other than the IKEA.fi website. The profiling data that we use to do this are based on the content and pages that you visit. We also compile statistics on how our website is used to improve the customer experience. To do this, we use cookies that tell us how visitors use our website. Cookie data are anonymised before they are shared with third parties, and none of the information can be linked directly to you.

We also use cookies to measure the visibility of our advertisements and to learn about, for example, click rates. The data are anonymised so that individual users cannot be identified. The links below tell you how to block these cookies if you do not want us to track you:

Facebook (link opens to new window)

Google (link opens to new window)

Adform (link opens to new window)

Service providers such as Facebook, Twitter, YouTube, Instagram and LinkedIn sometimes use cookies to share information on social networks or to compile user statistics. We recommend that you also read the cookie policies of these social networks on their websites.

1.2 Other cookies

We use advertising features of Google Analytics on our website, which allow us to create remarketing audiences and target groups based on user behavior, demographic information, or areas of interest. We also use the data for Google Display Network Impression Reporting. The data can also be combined with other sources of information, such as users’ IKEA Family profiles. This allows us to improve the user experience and show you content, offers and advertisements that are relevant to you on both the IKEA.fi website and other platforms.

Read more information about controlling Google advertisements. (link opens to new window)

We use the Salesforce Data Management Platform to collect information about users’ devices and how our website and other digital services are used. This information helps us to identify target audiences for our digital marketing communications. We identify target audiences based on, for example, personal interests (product pages visited, search history, etc.) or demographic information (age, gender, etc.). This kind of profiling helps us to show users interesting and relevant advertisements at the right time. If you would rather not be profiled in this way, you can disable targeting cookies in our cookie settings.

IKEA Oy Privacy Policy: How we use personal data

We take our customers’ privacy extremely seriously. We are committed to protecting our customers’ privacy and complying with all applicable laws and regulations concerning personal data processing and data protection. We also ensure that our customers’ personal data are kept safe and secure in all circumstances.