How to get it
Baby sharks quickly learn to be independent and take care of themselves. It takes a little longer for your child, but with this soft friend, every day full of developing and learning feels a little safer.
Article number305.406.67Product details
Sharks can swim and dive deep already when they’re born. How it goes for this little softie is more uncertain, but with a little encouragement, maybe it will dare to take a dip – in a washing machine.
All soft toys are good at hugging, comforting and listening and are fond of play and mischief. In addition, they are reliable and tested for safety.
The filling inside this soft toy is made of recycled polyester – since we care just as much about the environment and our future as you and your children do.
We know our soft toys should handle many years of love. That’s why we’ve chosen comfy materials, embroidered eyes, performed rigorous washing tests – and ensured that they’re free from harmful chemicals.
Simple to keep clean and fresh since the soft toy can be machined washed at 40°C.
IKEA of Sweden
Best friend with the big BLÅHAJ soft toy.
- MaterialCare
- Fabric:
- 100 % polyester
- Filling:
- 100% polyester - hollow fibre (100% recycled)
Machine wash, max 40°C, mild process.
Do not bleach.
Tumble drying, low temperature (max 60°C).
Do not iron.
Do not dryclean.
- Recommended for ages from 12 months.
Measurements
Length: 55 cm
- BLÅHAJArticle number305.406.67
Width: 17 cm
Height: 16 cm
Length: 55 cm
Weight: 0.19 kg
Package(s): 1
SustainabilityPeople and planet
Energy and resources
Is it possible to make plastic hug-friendly?
We want to reduce the amount of new material in our soft toys. Using recycled polyester as filling, and thereby giving new life to used plastic, is one way. That’s why we’ve embarked on an exciting journey with our new range of soft toys. Our goal is to fill as many soft toys as possible with recycled polyester – without compromising on safety or quality.

The story of a broken eye and what it taught us
The IKEA store in Helsinki, Finland, was full of customers that day back in 1997. Being a textile technologist at Children’s IKEA at the time, Carina Ingelsten ran a course about safety for a group of IKEA co-workers. ”I lifted up a teddy bear and pulled on the legs and arms to show how well they are sewn in place. When I pulled on the plastic eye, something happened that shouldn't – the eye came off”, says Carina. This was a major setback for Children's IKEA, but it was a setback that would lead to important safety improvements.
All soft toys were removed from the store as Carina tried to call her colleagues in Sweden. ”It was a Saturday, so it wasn't that easy to get a hold of people, but in the end Jörgen Svensson, my manager at Children's IKEA, answered and we succeeded in stopping global sales of our soft toys”.
Major consequences
Jörgen remembers the call. The fact that the eye came off despite all risk analyses and safety checks was very serious. Still, in hindsight, he still sees that it led to something really good. ”Thanks to what happened, we learned to systematize safety work even more. We established clearer procedures and areas of responsibility”.
More personal expression
The incident also led to the decision to not use plastic eyes at all. Embroidered eyes were not only safer, they also proved to give more character and personality to the toys. Annie Huldén, a designer who has created many soft toys over the years, agrees. ”The eyes are very important for a soft toy and plastic eyes easily seem too symmetrical and stale, while embroidered eyes are easier to vary in terms of the design, the size of pupils and the eyelashes.” Soft toys at Children's IKEA are loved by children throughout the world. It's a loved friend to play with and find comfort with - and which parents can always feel secure about.
Quality
Sure, they’re cute but are they safe? Absolutely!
You can rest assured knowing that all our children’s products live up to the highest health and safety standards. We put our toys to the test – up against the toughest in the world (much tougher than any two-year-old). All so you can worry less and they can play more.
Function solution
Soft toys to hug, again and again
We know our soft toys should handle many years of love. That’s why we’ve chosen comfy materials, embroidered eyes, performed rigorous washing tests – and ensured that we test them for harmful chemicals. Simple to keep clean and fresh since they can be machined washed.