How to get it
The furniture and figures inspire play and the imagination for everyday adventures in the pretend bedroom and bathroom. The child explores routines and practices social skills – in a fun and natural way.
Product details
IKEA furniture and two fun little figures that never tire of playing. Tuck them in and read them a bedtime story – but not before they've had a relaxing bath and brushed their teeth!
Miniatures of iconic IKEA furniture – a perfect gift for collectors of all ages!
Role-playing is a way for children to process experiences, practice interacting with others and understand their surroundings.
Created in collaboration with children in playful sessions where they express their thoughts and ideas. Their opinions influence our decisions and make our products better. After all, they’re the experts.
M Krupińska/D Wahl
Measurements
Miniatures inspired by play
Children love playing with miniatures — but their play doesn’t always go in directions we adults expected. When creating HUSET dollhouse furniture and figures, we drew inspiration and ideas from children themselves.
When working with products for children, we always start from facts, research and our own interactions with children. “We began the HUSET project by having play sessions with children aged 4–7,” says Maria Pavlovcin, who’s specialised in our interactions with children. “It’s always exciting to listen to their thoughts, understand their needs and see their imagination come to life.”
All are welcome in the animal world
Over the years, we’ve learned that children love mini-figures that their play can revolve around. “We chose to make the HUSET figures into animal characters, as it allows for a freer kind of play – without fixed ideas about who they are and where they come from.” During the play sessions, Maria and her team got to hear the children telling stories that stood out – full of imagination and quite action-packed. “That inspired us to come up with the fox character that gazes at you with a half-closed eye and crooked smile, inviting the child’s imagination to decide what happens next in the story.”
Play makes anything possible
Several of the furniture items in HUSET are miniature versions of actual IKEA products. This brings a fun sense of recognition, but play doesn’t have to be quite as realistic as we adults might think. “One boy thought a paper lamp worked just as well as an apple tree – growing from the FLISAT dollhouse chimney. Anything’s possible when you let imagination in,” Maria concludes. “What’s nice about meeting the children is that we always get new insights – so that we can create products that are truly relevant to them.”
Functional solution
Role playing – a playful way to develop
Mimicking parents and other adults through role playing is a way for the child to process impressions and understand their surroundings. Putting a soft toy to bed, building a road, cooking in the toy kitchen and serving dinner is so much more than fun play. It also helps the child develop their social, cognitive and motor skills. There’s so much to learn!
Designer thoughts
Designer thoughts
“Role playing is important for children’s development, something the colourful HUSET series is perfect for. The playful dollhouse furniture covers all types of rooms and looks like products in our range. The gender-neutral figures resemble Swedish animals, and they can use the furniture since they can stand and sit. It’s also possible to switch the animals’ heads, bodies and legs, which we hope sparks children’s imaginations as they create their own stories when playing."
Form design process
Created together with children
Children are the most important people in the world and we’re curious to hear what they have to say since we create products for them! Therefore, we invite children to creative and playful sessions where they get to participate in our product development. Here they can express themselves freely and draw, show or tell us what is important to them. Their opinions matter and make our products better. After all, they’re the experts!