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Bath textiles

Textiles & rugs
Towels
Bath mats
Shower curtains
Spa accessories

Excellent absorption, quick drying

VÅGSJÖN bath towel is made of 100% cotton, offering excellent absorbency and quick-drying performance for everyday comfort. Its soft touch and wide range of colors make your bathroom feel even more inviting. The regular line weave adds an elegant accent to the simple design.

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A dark grey VÅGSJÖN bath towel
An orange-red VÅGSJÖN bath towel
A pile of VÅGSJÖN cotton towels in beige colour on a wooden stool in front of a window. Soap and a body brush next to it.
A dark grey VÅGSJÖN bath towel
A dark grey VÅGSJÖN hand towel
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Top seller

Grey LUDDVIAL towel, 100% cotton, folded square.Grey LUDDVIAL towels hang neatly on wall rack, beside white shelves with folded towels and plant.

LUDDVIAL Bath towel, grey, 55x120 cm

Price ¥ 399

Top seller

A yellow and white striped SLÅNHÖSTMAL towel with pink trim hanging on a hook.SLÅNHÖSTMAL Hand towel, white/yellow striped, 40x70 cm
New

SLÅNHÖSTMAL Hand towel, white/yellow striped, 40x70 cm

Price ¥ 499
Other colours/finishes availableSLÅNHÖSTMAL
Folded blue GULVIAL towel, soft, fluffy, square shape, made of cotton.Two light blue towels hang neatly on shiny metal hooks, showing their soft texture and readiness for use in a clean bathroom.

GULVIAL Bath towel, dark grey-blue, 70x140 cm

Price ¥ 999
Other colours/finishes availableGULVIAL

Top seller

TOFTBO bath mat - grey, rectangular, textured microfiber top, recycled polyester edges.Modern bathroom with a light-colored wooden vanity, white tiles, and a small, light-colored, rectangular TOFTBO bath mat, perfect for small spaces.

TOFTBO Bath mat, grey-white/mélange, 40x60 cm

Price ¥ 499
Other colours/finishes availableTOFTBO

Top seller

VÅGSJÖN grey cotton towel, folded, textured stripes.Modern bathroom with grey VÅGSJÖN towel on rack, white towels on shelf, and green plant.

VÅGSJÖN Bath towel, dark grey, 70x140 cm

Price ¥ 699
Other colours/finishes availableVÅGSJÖN
Grey LUDDVIAL gym/travel towel, 100% cotton, folded on hook.Grey LUDDVIAL towels on hooks beside sink with toiletries.

LUDDVIAL Hand towel, grey, 40x60 cm

Price ¥ 149

Top seller

SLÅNHÖSTMAL towel, yellow & white stripes, pink edge, folded, cotton.SLÅNHÖSTMAL Bath towel, white/yellow striped, 70x140 cm
New

SLÅNHÖSTMAL Bath towel, white/yellow striped, 70x140 cm

Price ¥ 999
Other colours/finishes availableSLÅNHÖSTMAL

Top seller

Six white cotton washcloths fanned out, each with colourful tags in turquoise, yellow, and orange.A person holds a baby, using a white cotton KRAMA washcloth as shoulder protection.

KRAMA Washcloth, white, 30x30 cm

Price ¥ 499/10 pack

Top seller

A hanging dark grey VÅGSJÖN towel with striped design and textured terrycloth, made of cotton.Green bathroom wall with white cabinet, mirror, hanging grey VÅGSJÖN towels.

VÅGSJÖN Hand towel, dark grey, 40x70 cm

Price ¥ 249
Minimum order quantity: 2
You need to order at least 2 when buying online
Other colours/finishes availableVÅGSJÖN

Top seller

BJÄLVEN light grey waffle bathrobe. Soft & absorbent cotton-viscose blend. Tied with adjustable belt.Modern bathroom with BJÄLVEN tan waffle robe on hanger, stacked towels, white bathtub, and grey stool.

BJÄLVEN Bath robe, beige, S/M

Price ¥ 2999

Top seller

Flower-shaped bath mat, yellow and white with green border. Soft, recycled polyester and polypropylene.Bright bathroom with yellow towels, pink slippers, and a yellow-green flower-shaped mat.

KÄRRKNIPPROT Bath mat, floral pattern/multicolour, 65 cm

Price ¥ 1499
VATTENSKRUV bath mat, green with pink & blue flowers, soft & warm, oval, recycled polyester.Bathroom with white VATTENSKRUV mat, pink towels, and wooden stool. Mat is green with pink and blue flowers, soft, recycled polyester.

VATTENSKRUV Bath mat, floral pattern/multicolour, 60x65 cm

Price ¥ 1499

Top seller

Dark grey VÅGSJÖN towel hangs folded on a hook, with textured stripes.Dark grey VÅGSJÖN towels on bathroom hooks. 100% cotton, striped, medium-thickness.

VÅGSJÖN Hand towel, dark grey, 50x100 cm

Price ¥ 499
Other colours/finishes availableVÅGSJÖN

Last Chance

A grey rectangular bath mat, named ALMTJÄRN, made of soft polyester microfibre and latex backing.Modern bathroom with ALMTJÄRN grey mat, wooden stool, sink cabinet, white towels, and shower.

ALMTJÄRN Bath mat, beige, 40x60 cm

Price ¥ 1499
Other colours/finishes availableALMTJÄRN
Dark grey ALSTERN cotton bath mat, rectangular with textured striped design.ALSTERN Bath mat, dark grey, 40x60 cm

ALSTERN Bath mat, dark grey, 40x60 cm

Price ¥ 599
Other colours/finishes availableALSTERN
VALLASÅN towel, light green, rectangular with fringe, woven from cotton and viscose.Green VALLASÅN towel with fringe on chrome bar, soft & absorbent, 80% cotton, 20% viscose.

VALLASÅN Bath towel, light green, 70x140 cm

Price ¥ 999

Top seller

White shower curtain BJÄRSEN, plain design, rectangular shape, water-resistant peva material.Bright orange tiled bathroom with white accessories: sink, towel, and shower curtain. Grey bath mat and slippers on wooden floor.

BJÄRSEN Shower curtain, white, 180x200 cm

Price ¥ 499
LUDDVIAL grey towels in varied sizes, 100% cotton. Multi-piece set, lightweight, soft, quick-drying. Hanging tabs on some.Folded grey towels on wood shelf, stored with cotton-lid jars and a bottle.

LUDDVIAL Washcloth, grey, 25x25 cm

Price ¥ 199/4 pack
FINTSEN grey bath mat, rectangular, textured design, made of recycled polyester.Modern bathroom with blue FINTSEN mat beside white vanity, fitting under.

FINTSEN Bath mat, grey, 40x60 cm

Price ¥ 299
Other colours/finishes availableFINTSEN

Last Chance

Two striped towels hang: green, red, white stripes; one green, one red woven loop.SLÅNHÖSTMAL Guest towel, green/white/red, 30x50 cm

SLÅNHÖSTMAL Guest towel, green/white/red, 30x50 cm

Price ¥ 499/2 pack
Bright yellow GULVIAL towel hanging on a hook, soft and fluffy, made of 100% cotton.Modern bathroom with yellow hanging hand towels, white vanity, round mirror, dark tap, and cream soap dispensers.

GULVIAL Washcloth, yellow, 30x30 cm

Price ¥ 199
Bright blue toiletry bag with white spots, green zip, side loop, organiser inside.Blue toiletry bag with white dots on green towel, holding essentials.

SKOGSSALLAT Toiletry bag, blue/white/dotted

Price ¥ 499
Other colours/finishes availableSKOGSSALLAT
A GULVIAL towel, beige, made of soft cotton, rectangular with a hook at the top.Bathroom with green wall, white cabinet, teal towels on chrome hooks, counter with soap, toothbrushes, and tap.

GULVIAL Hand towel, turquoise, 40x70 cm

Price ¥ 499
Minimum order quantity: 2
You need to order at least 2 when buying online
Other colours/finishes availableGULVIAL

Top seller

Blue shark-shaped bath towel, soft cotton, hooded with fin detail, playful design for kids.A child wraps in a blue shark towel with a hood, showcasing soft, absorbent cotton for warmth and drying after a bath.

BLÅVINGAD Towel with hood, shark-shaped/blue-grey, 70x140 cm

Price ¥ 2499

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Towels that only get softer and better with age

Whether you’re looking for a splash of colour in your bathroom or prefer a more timeless aesthetic, the GULVIAL cotton towels have you covered. Plus, made from 100% cotton, they get softer with each wash.

See the GULVIAL series
A white TÄNNFORSEN mirror cabinet with doors in the bathroom
A TÄNNFORSEN wash-stand with drawers neatly organised with pink and white towels, a hairdryer, and accessories stored inside.
See the GULVIAL series

Also looks good in your bathroom

It’s not just a towel. It’s a must-have accessory for every season. Wrap a VÅGSJÖN towel around your waist or hair and feel uplifted by its warm, joyful colour.

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A solid coloured white towel and a black and white striped one, hanging neatly on a towel rail in a white tiles bathroom.
A top view of a rolled-up yellow VÅGSJÖN towel that is tied together with a yellow ribbon and placed on top of another yellow VÅGSJÖN towel.
A closeup of two tightly rolled-up yellow VÅGSJÖN towels against a white background.
A closeup of a rolled-up yellow VÅGSJÖN towel on top of another VÅGSJÖN towel that is spread out over a white surface.
A closeup of two tightly rolled-up yellow VÅGSJÖN towels, placed on a white surface.
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