
Play more together at home!
IKEA Play Report 2010
At IKEA, we believe children are the most important people in the world and the home is the most important playground.
With the first ever IKEA Play Report, we’ve engaged parents and children from across the world to participate in a conversation around child development and play. Our aim is to increase awareness, start meaningful discussions – and hopefully get parents and children to play more together in the process.