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Published 25 May 2022 • Inter IKEA newsroom

IKEA launches DIRIGERA hub and new IKEA Home smart app

IKEA continues its journey to enable an even smarter home for the many people. In October, a Matter ready hub for smart products called DIRIGERA will be launched together with a new IKEA Home smart app.

The next step on the journey to enable a better everyday life for the many people and a smarter living is to launch the Matter ready hub for smart products DIRIGERA. With its new software, DIRIGERA is built to handle more product segments and onboard more products than the existing TRÅDFRI gateway. It also enables the new and more user-friendly IKEA Home smart app.

“With DIRIGERA and the new app, one of our focuses has been on strengthening and simplifying the onboarding process when connecting new smart products to the smart home. We have also added personalisation options, such as creating different scenes with pre-set functions of the smart products for all your different activities and moments in the home”, says Rebecca Töreman, Business Leader at IKEA of Sweden.

“Thanks to the user feedback we've received since launching the TRÅDFRI gateway in 2014, we can continue to merge technology with simplicity and accessibility and bring our home furnishing expertise into the future”, she continues.

The new IKEA Home smart app will be convenient, easy to navigate, and user-friendly to lower the threshold for people looking into setting up a smart home. On top of that, it will make connecting devices to the DIRIGERA hub significantly easier.

With the new DIRIGERA hub for smart products, users will be able to onboard all IKEA smart products to the system and steer them individually, in sets or in groups in the new IKEA Home smart app. This enables users to create different scenes with pre-set functions of the smart products and increases the personalisation options for the smart home.

“We have seen an increasing interest in the home, particularly the smart home during the past couple of years. Digital solutions and technology have become natural ingredients in our everyday lives and now also in our homes. The smart home is an evolution of the home you already love and live in. The wide offer of smart products from IKEA is in the areas of sound, light, air purification, blinds, and many more to come in the future”, says Björn Block, Business Area Manager at IKEA of Sweden.

DIRIGERA and the new IKEA Home smart app are planned to launch in October 2022. Users can continue to use the TRÅDFRI gateway and the current app, and already bought smart products from IKEA can be connected to and work equally well with the DIRIGERA hub. Furthermore, IKEA plans to launch access away from home functionality in the first half of 2023.

Matter explained

Matter is a connectivity standard used in smart homes and smart products, which IKEA has been involved in developing. Matter is IP-based and builds reliable, secure Internet of Things (IoT) ecosystems. Matter is developed to support many different product types and use cases and ensures reliability, security and compatibility.

About IKEA

IKEA offers well-designed, functional and affordable, high-quality home furnishing, produced with care for people and the environment. There are several companies with different owners, working under the IKEA Brand, all sharing the same vision: to create a better everyday life for the many people. IKEA was founded in Sweden in 1943.

About the IKEA franchise system

The IKEA retail business is operated through a franchise system with franchisees that are authorised to market and sell the IKEA product range within specified geographical territories. Inter IKEA Systems B.V. is the owner of the IKEA Concept and worldwide IKEA franchisor, who also assigns different IKEA companies to develop the product range, supply products and deliver communication solutions. Today, 12 different groups of companies have the right to own and operate IKEA sales channels under franchise agreements with Inter IKEA Systems B.V.

About Inter IKEA Group

Inter IKEA Group includes Inter IKEA Systems B.V., IKEA of Sweden AB, IKEA Supply AG and IKEA Industry AB related businesses. Inter IKEA Holding B.V. is the holding company for the Inter IKEA Group.

Contacts

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