A plant ball for meat-lovers
Small things can make a big difference. Take our new plant ball, for example. It has the great taste and texture of the IKEA meatball but only 4% of the climate footprint. That means it’s just as delicious – only smarter. Have a bite!
Alexander Magnusson, chef, and Sharla Halvorson, responsible for sustainability and health, explain how you make a plant ball just as tasty as a traditional ball. And why this is so important.
A whole new ballgame
IKEA works hard to deliver on our ambition to be climate positive by 2030. One piece of the puzzle is increasing the proportion of plant-based food – such as the all-new plant ball. Going greener is important for us all, whether we’re meat lovers, flexitarians, vegetarians or vegans.
“At IKEA, we sell 1 billion meatballs a year. Imagine if we can convert even some of those into plant balls. That’s a real tangible reduction in our climate footprint.”
- Sharla Halvorson, Health & Sustainability