B. WHO YOU ARE!
Get to know Bea Åkerlund, a fashion activist moving between the worlds of film, fashion and music. You may know her as one of the most influential stylist and costume designers in the industry, having collaborated with names such as Madonna, Beyoncé, Lady Gaga and Rihanna. Now she’s marrying her creativity with IKEA in OMEDELBAR collection.
“Working with Bea was great fun! She has such a different perspective, a true artist in every sense. Always full of ideas and creative energy.” - Karin Gustavsson, IKEA
Limited edition collection launching in March.
Video: Get to know Bea Åkerlund.
“B. WHO YOU ARE’ is about embracing yourself, no matter what the world thinks of you. It’s about individuality and creativity - two important cornerstones of OMEDELBAR.”
A hybrid between Goth and Hollywood glamour
With items like large glass hats, lip-shaped pillows and 3D-printed hands, styling your outfit just got so much more fun! OMEDELBAR collection offers everything to create the feeling of an exclusive dressing room, one you’ll want to linger in forever. Display your clothing, accessories and personality (with a flair of Bea’s own personal style). Because at the end of the day, all that matters are that you’re you.
Video: Meet the OMEDELBAR limited edition collection.