What we're Doing and Donating
We at IKEA are guided by our vision of creating a better everyday life for the many people. Now, more than ever, we are determined to support the vulnerable communities around us. In April IKEA (Ingka Group) created a COVID-19 Emergency Relief Fund to be used by the 30 markets in which we are present. (Total €26million - 215 crore INR). IKEA India immediately set-up an Emergency Community Support taskforce and began working with the authorities and NGOs to support the most vulnerable in our communities - #TogetherWithKindness
Our focus during COVID-19 has been on supporting women and children, migrant workers, healthcare workers, the elderly, and the sick. We have prioritised the communities we are most present in today, Telangana, Maharashtra, Karnataka. We know that especially in times of crisis IKEA has an important role to play in the communities in which we are active.
By the end of last week, we had supported 21,850 children and migrant workers with food/sanitary kits, equal to approximately 750,000 meals, as well as donating nearly 4,500 IKEA products (beds, sheets, chairs, and food plates).
Three recent initiatives have been:
- Food kits lasting for 7-10 days for 2,000 families living in and around Thurbe slum, direct neighbours to our Navi Mumbai store. This means supporting 10,000 migrant workers and their families, and more than 200,000 meals. Here we have partnered with Maharashtra Industrial Development Corporation (MIDC) an agency of the government of Maharashtra.
- Food kits lasting 3 weeks for 2,000 families living in Bangalore, not able to access food, and without work. This is supporting 10,000 migrant workers and their families, and more than 500,000 meals. Here we are working with Diya Ghar, an NGO for children from migrant communities, and XLRI Alumni Association (Bangalore).
- 1 months food for 450 children in Pune (approx. 35,000 meals). Here we have partnered with Samparc (Social Action for Manpower Creation) an organization working for 30 years with child care, education, and rehabilitation through children’s home and education to poor children through the community.
Last month we also collaborated with the government to convert a sports hostel in Gachibowli, Hyderabad into a COVID-19 quarantine centre with 200 fully-sanitised beds.
Taking all safety precautions and practicing social distancing, we prepared nutritious meals for the patients in the quarantine centre.
IKEA remains committed to protecting the livelihoods of as many of our co-workers, suppliers, and partners as possible. And as soon as we are able, to meet the needs of our customers in a safe and responsible way.
To see more about IKEA (Ingka Group’s) global COVID-19 Emergency Relief Fund please watch this short film.