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AVSIKTLIG

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A new beginning

When three young IKEA designers get together with the iconic design collective 10-gruppen the result is a collection of playful patterns, applied on home textiles, tableware and more, that fuses the past and the present and proves that what was spectacular 45 years ago can be just as bold today.

Display of a collection consisting of cushions with colourful patterns, towels with white, green, blue and black stripes, sofa cover with blue geometric pattern, pre-cut fabrics with green palm trees, white/blue brick pattern and white/black square patter

AVSIKTLIG

IKEA AVSIKTLIG paper napkin The napkin is highly absorbent because it’s made of three-ply paper.

AVSIKTLIG

IKEA AVSIKTLIG rug, low pile The thick pile dampens sound and provides a soft surface to walk on.

AVSIKTLIG

IKEA AVSIKTLIG tray It's easy to get a good grip on the tray and carry it, as the edges are angled.
A living room featuring two blue handmade rattan armchairs with thick seat cushions in blue/white. On the wall behind the armchairs hangs a poster with stripes of many different patterns in blue, black, green and white.

“Although all the patterns are so different and artistically strong in their own right, they work together. It feels good to present a collection where the individual parts form such a powerful whole.
-Tom Hedqvist, co-founder 10-gruppen/coordinator AVSIKTLIG

AVSIKTLIG

IKEA AVSIKTLIG book
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