We met with designers Paulin Machado and Maria Vinka to learn more about the upcoming collection MÄVINN, and how their love for travel and diverse cultures inspired them to blend the social impact, warmth, and comfort of natural fibres with the versatility of denim.
MÄVINN is an expression in the dialect used in Småland, where IKEA was founded. The term means "having the wind at your back". By choosing MÄVINN as the collection’s name, it can serve as a symbol of good fortune and to be in a position that encourages forward momentum. Each piece in the MÄVINN collection is unique in form and shape but kept together with the splashes of colours which you find in the details - all of them providing better livelihoods for people that need it the most.
Paulin Machado, in-house designer at IKEA and freelance designer Maria Vinka, travelled through Bangladesh, and India, “having the wind at their back” to be inspired and to develop a collection that appreciates the beauty of handicrafts and prizes modern life.
"We want the MÄVINN collection to take people back to the local markets we've visited so they may experience the varied textures and designs we've fallen in love with. We think we can produce a more genuine and more sustainable home design experience by fusing traditional and modern elements", says Paulin.