As a child growing up in the UK, Sam (@saminnederland) loved nothing more than being outside. On his bookshelf stands a photograph from when he was no more than five or six years old. He’s sitting in front of a shed in his grandparents’ garden selling flower arrangements displayed on a small table. It’s one of his earliest memories of a lifelong passion for flora and fauna.
Every Saturday in Utrecht, where Sam has lived for the past ten years, he takes his bike and cycles to the local market. He meets friends and together they scout the flower stalls to see what’s in season. "It’s usually me and a few friends and they grab me and say, 'Will this work? What do you think about this?'. I always get text messages and questions about plants from my friends. And, if I’m going somewhere, I’m much more likely to bring a bunch of flowers than a bottle of wine."
When it comes to choosing the blooms for the week, Sam tends to opt for what’s in season, as they are usually less expensive, more likely to coexist better together, and are more sustainably cultivated. In Spring he’ll choose daffodils – his favourite flower. “I love daffodils. They have such a wonderful connotation. It’s one of the first flowers you see in Spring, and they have that really distinctive smell that I love,” says Sam.