It’s a sentiment seemingly spreading. Experiencing something of a revival in the past sixteen years, vinyl sales alone saw a fifty percent increase from 2020 to 2021 in the US, according to a report presented by MRC Data and Billboard. Similar trends of rising popularity are also spotted in markets like the UK and Sweden.
And while many, like James, have kept and grown their record collections over time, others are only just discovering the joys of starting the same.
“I can even see it with my daughter now, the excitement in starting to build your own collection”, says James about his sixteen-year-old, who he visits record stores with regularly. “It’s about owning a record. It’s yours, you enjoy it, you keep it. It becomes part of who you are.”
James shares that the topic of vinyl records came up early in the collaboration between IKEA and Swedish House Mafia, leading not least to the first IKEA record player since the 1970s. And then, of course, there’s KALLAX. A beloved storage solution among vinyl record collectors – Swedish House Mafia and James included – it made perfect sense to include an update of the shelving unit in the OBEGRÄNSAD collection.