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Press loans

Press loans

IKEA Product Loan Service

Thank you for your interest in IKEA home furnishings and accessories. For your convenience, outlined below is an overview of the procedures for product loan requests for both print media and television. Due to the high volume of daily requests with tight deadlines, it’s not possible for us to accommodate all requests and IKEA does not guarantee fulfilment of all IKEA product image and product loan requests.

Requests to borrow products for use as props will not be entertained. IKEA defines the use of products as props when the product is used as decoration or embellishment in a story without proper crediting and/or when the product(s) featured are not the focus of the story.

MALM furniture

Product loan guidelines

All IKEA product loans require authorisation from the IKEA Press Office.

For any queries regarding Product loans please contact media.lounge.uk@ikea.com

If you feature an IKEA product in your publication that has been loaned, please include a brand credit to IKEA (our company spelling is always capitalised). Please include the details of any changes to an IKEA product loan featured so readers are aware that the product has been modified.

IKEA press office reserves the right to decline a product loan request .

Press loans

Requesting a product loan

All loan requests should be emailed to the press office on media.lounge.uk@ikea.com

It is important to include the following information for television media within the email to establish whether you will be successful:

• Programme or publication description & title
• Broadcast channel (if applicable)
• If you plan to alter the IKEA product in any way
• How long you need to keep the product loan
• Your contact information
• How you intend to credit IKEA
• Most Importantly, Please indicate your COLLECTION and RETURN DATE

Press loans

Delivery and returns

The IKEA press office offers a delivery service for product loans. As the Wembley store is the only store that can facilitate product
loans, deliveries are restricted to the area
within the M25.

Product loans can only be collected and
returned between Monday – Friday 10am - 4pm.

Collections will be made from:
Panther building
(Delivery entrance at the rear of the store)
IKEA Wembley
2 Drury Way
North Circular Road
NW10 0TH