Best IKEA ads

grey background
IKEA HIGHLIGHTS 2016
FANTASTIC FILMS &
AWESOME ADS
Hit play and swoop off into a realm of some of this year’s favourite IKEA films and ads from around the globe. See more of who IKEA is and what they do, in unique IKEA-ness fashion.
header line
No Youtube Player
grey backgrounddark box background
IKEA SPAIN
THE OTHER LETTER
header line
No Youtube Player
grey background
IKEA FOUNDATION
13 YEARS SOFT TOYS FOR EDUCATION
No Youtube Player
grey background
IKEA TAIWAN
EAT AND TALK
No Youtube Player
grey background
IKEA OF SWEDEN
THIS IS IKEA OF SWEDEN
No Youtube Player
grey background
IKEA OF SWEDEN
COTTON FROM MORE
SUSTAINABLE SOURCES
No Youtube Player
grey backgroundBACK2
IKEA UK
A WONDERFUL EVERYDAY
header line
No Youtube Player
grey background
IKEA MALAYSIA
GET CHERAS TO IKEA CHERAS
No Youtube Player
grey background
IKEA CANADA
EVERY SECOND COUNTS
No Youtube Player
grey backgrounddark box background
IKEA FOUNDATION
BRIGHTER LIVES FOR REFUGEES
header line
No Youtube Player
grey background
IKEA.COM
KITCHEN CONFESSIONS
No Youtube Player
grey background
IKEA USA
IKEA HOME TOUR
No Youtube Player
grey background
IKEA CHINA
MEET OUR SUPPLIERS
Say hello to the new top chef: Your kidtextbox
SAY HELLO TO THE NEW
TOP CHEF: YOUR KID
Say hello to the new top chef: Your kid
IKEA® 2016 by numberstextbox
IKEA® 2016 BY NUMBERS
IKEA® stores worldwide
389
IKEA® store visits in millions
915
IKEA® 2016 by numbers
The nerdy (but oh so passionate) truthtextbox
THE NERDY (BUT OH SO
PASSIONATE) TRUTH
The nerdy (but oh so passionate) truth
MEET BILLY AT HIS
COUNTRYSIDE BIRTHPLACE
He has been around for nearly four decades. Most of us have either lived with him or gotten to know him at a friend’s place. Come along and meet BILLY at his countryside birthplace where about 4.5 million BILLY bookcases see daylight each year.
Get the full story about the BILLY production
SECRET INNOVATION LAB REVEALED textbox
SECRET INNOVATION
LAB REVEALED
Secret innovation lab revealed
PROTECTING DESKS
… AND THE PLANET
Why not take recycling one step further and actually make new products out of waste? A few years back, someone at IKEA had this ‘crazy idea’… But now, this is turning into reality, saving money for the customers and finite resources for Mother Earth.
Learn more about the crazy idea
Local storytextbox
LOCAL STORY
What makes a home a home?textbox
WHAT MAKES A HOME A HOME?
What makes a home a home?
And the winner is…textbox
AND THE WINNER IS…
And the winner is…
Stepping into the world of 3D printingtextbox
STEPPING INTO THE
WORLD OF 3D PRINTING
Stepping into the  world of 3D printing
Meatballs and KLIPPANtextbox
MEATBALLS & KLIPPAN
WHY A FURNITURE DEALER DECIDED TO SELL FOOD
Meatballs and KLIPPAN
PEEKING INTO THE WORLD’S
LARGEST PRINT PRODUCTION
Translated into 33 languages, in 48 different markets, reaching about 255 million people, this year’s IKEA Catalogue welcomed everyone to be themselves. The statement was clear: IKEA doesn’t design furniture for consumers - they design for people. And the reality? People are human, and humans are not perfect.
Get a peek behind the scenes
Weaving a brighter future for women textbox
WEAVING A BRIGHTER
FUTURE FOR WOMEN
Weaving a brighter future for women
Thinking outside the boxtextbox
THINKING OUTSIDE
THE BOX
Thinking outside the box
FURNITURE MADE OUT OF PAPER. NO, SERIOUSLY!
Sofas and chairs made from the same stuff as egg cartons? And bench tops and table legs made from bamboo? Anything is possible as IKEA design-teams explore a world of materials.
Learn more about new materials
2
IKEA HIGHLIGHTS
Many companies, organizations and people, together, shape IKEA. Each and every person, idea and solution contribute to the big picture. IKEA Highlights collects stories from different parts of the IKEA world to describe this year’s accomplishments, quirks and maybe even a few slips. Good thing we’re all human.
016
IKEA hits the runwaytextbox
IKEA HITS THE RUNWAY
 IKEA hits the runway
A FORCE FOR GOOD DESIGN
A long, long time ago in a galaxy far, far away, David Wahl was given a mission. A young IKEA designer, David was asked to produce a unique object that could defeat the darkness in homes across the planet, bringing light and hope to the many. The result was the IKEA PS Pendant lamp: a planet-like lighting fixture that ‘explodes’ at the pull of a string, spilling warm, glorious light across surrounding spaces.
Read the full story about the IKEA PS Pendant lamp
Welcome home, to IKEAtextbox
WELCOME HOME, TO IKEA
Welcome home, to IKEA
Welcome to another IndiaWelcome to another India
WELCOME TO
ANOTHER INDIA
Welcome to another India
Virtual reality - into the magictextbox
VIRTUAL REALITY
- INTO THE MAGIC
Virtual reality - into the magic
Fantastic films & awesome adstextbox
FANTASTIC FILMS &
AWESOME ADS
Fantastic films & awesome ads
What home is for a refugee without onetextbox
WHAT HOME IS FOR A
REFUGEE WITHOUT ONE
What home is for a refugee without one
MOST THINGS STILL
REMAIN TO BE DONE
Have you ever wondered where IKEA came from? Or how a simple country boy from Småland was inspired to create one of the world’s leading brands and help create a better everyday life for millions of people?
Find the answers in the full story
Playing for a better lifetextbox
PLAYING FOR A
BETTER LIFE
 Playing for a better life
A world of creative collaborationstextbox
A WORLD OF CREATIVE
COLLABORATIONS
A world of creative collaborations
Sunshine & monsters: get ready to play!textbox
SUNSHINE & MONSTERS:
GET READY TO PLAY!
 Sunshine & monsters: get ready to play!
Swedishness has no borderstextbox
SWEDISHNESS HAS
NO BORDERS
Swedishness has no borders
Powered by Peopletextbox
POWERED BY
PEOPLE
Powered by people