To create a better everyday life
for the many people.
THE BUSINESS IDEA
We shall offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.
THE HUMAN RESOURCE IDEA
To give down-to-earth, straight-forward people the possibility to grow, both as individuals and in their professional roles, so that together we are strongly committed to creating a better everyday life for ourselves and our customers.
It takes a dream to
create a successful business idea.
It takes people to
make dreams a reality.