2000s

2000

IKEA arrives in Russia
The first IKEA store opens in Moscow.

IKEA customers can shop online
E-shopping is launched in Sweden and Denmark. Since then many other markets have started offering online shopping at IKEA.

2001

Another innovative product
IKEA Group becomes one of the first manufacturers to produce furniture with patterns produced directly on fibreboard and particleboard, in a factory in Poland. This technique is called print-on-board.

Anders Dahlvig (CEO of IKEA Group) speaks at a Greenpeace conference in London
IKEA has a long tradition of co-operating with different NGOs such as Greenpeace, a co-operation which started in 1991. Over the years, this has helped IKEA phase out the use of bleach for printed materials, the use of PVC in products, as well as working towards protecting natural intact forests.

A new head office for the IKEA Group
The IKEA Group moves its head office from Humlebaek in Denmark to Leiden in the Netherlands.

2002

IKEA recovery is launched
A new product-recovery concept is implemented in more than 100 IKEA stores in Europe to ensure that returned products are, where possible, repaired instead of being wasted.

2003

The fourth IKEA PS collection is launched
The focus is on innovative products with the specific ambition to inspire children to play and enjoy physical activity. The range also includes the successful IKEA PS BRUM soft toy. During 2003-2004 customers to many IKEA stores around the world help to raise more than 2.1 million euros by purchasing a PS BRUM soft toy. These funds are donated to UNICEF projects for children in Angola and Uganda.

2004

IKEA arrives in Portugal
The first IKEA store in Lisbon.

2005

Everything for the bedroom under one roof
A complete and co-ordinated collection of bedroom furnishings is launched, including everything from mattresses to smart storage solutions and textiles for all tastes.

IKEA expands its focus to kitchen solutions
IKEA wants to make life in the kitchen easier, after all it is one of the most-used rooms in the house. So IKEA looks into all the ways life in the kitchen can be more fun. The result is a wide range of co-ordinated kitchens and dining furnishings that make kitchen life easier.

The fifth IKEA PS collection is launched
What if the wildest ideas become the wisest solutions? The fifth IKEA PS collection is launched under the headline 'What If...?' Twenty-eight designers develop a range in which innovation is the key word for materials, design, function and techniques. The range includes everything from rugs with hinges and pillows for your feet, to t-shirt-shaped cushions and rocking dining chairs made from wooden plastic.

IKEA and WWF co-operate on cotton cultivation
IKEA product developers are working together with WWF to promote better methods of cotton cultivation. About 2,000 farmers in Pakistan are being trained in Farmer Field Schools. In 2006, the cotton cultivation project expands to India, where 500 farmers are being trained. The discovery-based learning process encourages the farmers, some of them illiterate, to adopt more sustainable cultivation practices that serve as a good example to others in the region.

IKEA Social Initiative
An organisation called IKEA Social Initiative is formed to handle global community involvement through its partnerships with Save the Children and UNICEF.

2006

IKEA arrives in Japan
The first IKEA store opens in Tokyo.

Preventing illegal logging
IKEA product developers and WWF join forces to curb illegal logging in Russia and reward legal forestry in Russia and China. WWF Russia is actively participating in government working groups to find solutions to illegal logging on the national and regional level. For example, regional anti-illegal logging brigades receive technical assistance to conduct monitoring and gain control over logging activities.

IKEA Food is launched
IKEA launches its own food label covering about 30 percent of the 150 products in its food range. The range focuses on high-quality food products based on Swedish recipes and tradition, for a low price. The products have an IKEA label and are sold in Swedish Food Markets in IKEA stores and are also served in IKEA restaurants.

2007

The most international IKEA store
IKEA Haparanda opens the most international IKEA store yet. It is uniquely placed on the border between Sweden and Finland and a catchment area that also includes Russia and Norway.

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