GOOD CAUSE CAMPAIGNS
- Join the play movement!
- Play is a universal language that unites us all. When people play together they connect, learn, grow and have fun.
We know play is an essential component of children’s wellbeing and development.
Play is learning for life. So it makes sense that we want to help find ways to play more! Read the IKEA Play Report 2017
- Play is a basic need
- Many people are not aware that play is a basic need, and that every child has a right to it under UN conventions on the Rights of the Child.
The IKEA Foundation has partnered with some of the most prominent NGOs on this topic as below.
The partner programs funded by the campaign will focus on creating safe spaced for vulnerable children to play and develop. To learn more visit IKEAfoundation.org
- SAGOSKATTIT ALL GOES TO CHARITY
- SAGOSKATT is finally here! A limited-edition collection of cuddly soft toys drawn
and designed by kids as part of the annual IKEA soft toy drawing competition.
The soft toys are not only cute and adorable, they serve a much greater purpose.
As part of our Let’s Play For Change campaign, IKEA is donating the entire turnover of SAGOSKATT globally
to support children’s right to play and develop. WHAT THE DESIGNER SAID?GO
- MONSTER SAGOSKATT soft toy ￦5,900
- BIRD SAGOSKATT squeaky toy ￦5,900
- LION SAGOSKATT soft toy ￦5,900
- OWL SAGOSKATT soft toy ￦5,900
- BIRD SAGOSKATT soft toy ￦5,900
MONSTERSu-ah, 8, South Korea
“In my favourite movie there’s a cartoon unicorn whose horn gives special powers.
I’d also like that. That’s why I gave my soft toy several horns,
but I wa s sure to not make them too sharp.”
BIRDClara, 7, Austria
“I love kingfishers and have a book with one on the cover.
This was the image I was thinking of when I drew my soft toy
– sitting in a tree and looking for fish.”
LIONShane, 7, United Arab Emirates
“I thought of the timid lion in “The Wizard of Oz”
when I created my soft toy. Even though he’s a lion,
he has the name “Tiger” since I was in a hurry when I named him.”
OWLHonami, 8, Japan
“I wish I could have my own owl at home, but it’s not possible.
So I drew one instead. I can have this owl at home and
cuddle with it as much as I like.”
BIRDSofia, 8, Russia
“This bird is a toucan with a long, rainbow-coloured beak.
Now that my drawing has become a soft toy,
I have something really cool to tell all my friends in art class.”
RAINBOW CLOUDCaroline, 8, USA
“The rainbow cloud is a character who lives in a pink sky.
She loves to visit places with more clouds like her
where she can spread joy to lots of people.”
FOXJoseph, 6, Australia
“I saw a fox in a picture book and wanted to create my own.
I like the orange colour of my soft toy,
but most of all I like the fox’s long ears”
SPIDERHubert, 9, Poland
“I’ve drawn a happy and kind spider with 8 long legs
since I’ve always wanted a soft toy just like this one.”
UNICORNMira, 10, Bulgaria
“My soft toy is a happy dachshund with horn and rainbow-coloured wings.
I really love dogs and have a Chihuahua, but the dachshund is my favourite.
Especially since this one can fly.”
HIPPO CROCODILESonja, 10, Germany
“I wanted to draw a green animal that didn’t look too dangerous.
That’s why my soft toy is a hippopotamus crocodile
with blunt teeth and no claws.”
- Missed out last year? Not to worry.
- Join the next annual IKEA Soft toy competition at the store between 11/5 – 11/12
and your child might be the lucky winner.
2017 Soft Toy
Competition!Click to find out more >
- The IWitness
- This programme gives IKEA co-workers a chance to see first-hand
how the money raised through IKEA good cause campaigns contributes
to a better life for children in the world’s poorest communities.
Co-workers visit various projects run by IKEA Foundation partners,
and share their experiences on IKEA Foundations’ Global Citizens blog. blog.ikeafoundation.org